معرفی
Dr. Aakash Mayur Shah is a Lecturer in Business Analytics at La Trobe Business School, La Trobe University, since June 2023. His research focuses on consumer decision-making in digital contexts, econometric modeling for business strategy, and destination marketing. He holds a PhD in Marketing from Monash University, complemented by postgraduate qualifications in Data Analytics and International Business.
- Education:
- PhD (Marketing), Monash University (Australia)
- Postgraduate Diploma in Data Analytics, RMIT University (Australia)
- Masters in International Business, University of Wollongong (Australia)
- Bachelor of Engineering (Computer Science & Engineering), Anna University (India)
His research interests span consumer behavior dynamics, including word-of-mouth mechanisms, electronic influence, and environmental sustainability in tourism. He actively supervises Master's and PhD students in econometric modeling and related fields.
Dr. Shah has contributed to peer-reviewed journals such as Annals of Tourism Research and Journal of Consumer Behaviour, focusing on cross-cultural marketing dynamics and policy impacts on travel behavior. His work bridges academic theory with practical business applications.
He is fluent in multiple languages (English, Hindi, Tamil, Punjabi, Gujarati, Sindhi) and available for collaborative projects in marketing analytics and sustainability.
