Andrew Stephen is the L’Oréal Professor of Marketing and Deputy Dean for Faculty and Research at Saïd Business School, University of Oxford. He leads the Marketing faculty and directs the Oxford Future of Marketing Initiative, focusing on emerging technologies like AI and data-driven strategies in marketing, media, and advertising. His research explores digital marketing, consumer behavior, and the impact of new technologies, earning him recognition as a top global marketing scholar. His academic contributions span leading journals such as the Journal of Consumer Research and Harvard Business Review. He serves as editor of the Journal of Consumer Research, co-editor of the International Journal of Research in Marketing, and actively engages with industry through councils like the Mobile Marketing Association’s Brand Safety Council. Teaching responsibilities include marketing curriculum oversight and courses across MBA, Executive MBA, and DPhil programs, focusing on digital transformation, marketing analytics, and the future of marketing. His work bridges academic rigor with industry relevance, addressing challenges in tech-enabled marketing and global brand strategies. Awards: Top marketing academic in the UK (AMA), featured in Poets & Quants’ top 40 under 40, multiple research excellence awards. Labs/Initiatives: Oxford Future of Marketing Initiative, fostering collaborations with leading companies to tackle industry challenges. Grants/Advising: Extensive industry partnerships and academic grants not explicitly detailed in the text.
Dr Luke Garrod is a Senior Lecturer in Economics at Loughborough University's Loughborough Business School. He holds a PhD, MPhil, and BA from the University of East Anglia. His research focuses on industrial organization, competition policy, consumer policy, and behavioral economics, with a particular emphasis on modeling firm incentives in imperfectly competitive markets. He received the International Journal of Industrial Organization Best Theoretical Paper Award 2019 for his work on collusion mechanisms. His book on hub-and-spoke cartels provides critical insights into antitrust enforcement strategies. Teaching responsibilities include Principles of Microeconomics (ECA002) and Industrial Economics (ECC005). He serves as an Associate Editor for the International Journal of the Economics of Business and contributes to economic consultancy through his role at Economic Insight. His research has explored topics such as cartel damages quantification, digital market regulation, and the interplay between consumer protection and competition policies. Key awards include the 2019 Best Theoretical Paper Award, reflecting his contributions to advancing antitrust and competition policy frameworks. His work bridges theoretical economic modeling with practical regulatory applications, addressing emerging challenges in global competition dynamics and digital economy policies.
Subodha Kumar is the Paul R. Anderson Distinguished Chair Professor of Statistics, Operations, and Data Science at Temple University’s Fox School of Business. He serves as the Founding Director of the Center for Business Analytics and Disruptive Technologies and has a secondary appointment in Information Systems. His roles include Ph.D. Program Concentration Director for Operations and Supply Chain Management. With over 240 publications, he ranks #1 globally in Information Systems Research publishing and holds a robotics patent. His research focuses on AI, blockchain, healthcare analytics, and cybersecurity, with notable contributions to digital transformation and operations management. Awards include the INFORMS ISS Distinguished Fellow and POMS Fellow. He advises major journals like Production and Operations Management and organizes conferences like POMS 2018. Media mentions span NYT, WSJ, and CBS. Education: University of Washington faculty Texas A&M University faculty Research Interests: Dr. Kumar explores AI applications, blockchain in fintech, healthcare system optimization, and supply chain analytics. He investigates cybersecurity’s operational impacts and data mining strategies. His work bridges theory and practice, addressing challenges in digital transformation and platform economies. Publications Trends: Recent work emphasizes digital platforms (e.g., blockchain adoption, telemedicine impact), organizational behavior (real-time feedback systems), and healthcare operations (personalized treatment algorithms). He frequently collaborates internationally, with studies appearing in Management Science, Information Systems Research, and Decision Sciences. Awards & Recognition: Changjiang Scholars Chair (China) ISB Visiting Professorship POMS Executive Editor Grants & Labs: Secured NIH grants for health analytics projects. Leads Temple’s analytics center fostering industry partnerships. Active in editorial roles (e.g., Production and Operations Management Journal Deputy Editor). Teaching: Offers courses in data science, optimization methods, and innovation entrepreneurship at graduate/undergraduate levels.
Zoe Lee is a Reader (Associate Professor) in Marketing at Cardiff Business School, Cardiff University , and Programme Director for MSc Strategic & Digital Marketing. She serves as an Associate Editor for the Journal of Strategic Marketing and editorial board member for Journal of Business Research and Journal of Philanthropy & Marketing . Research Interests: Responsible Branding Brand Purpose & Activism Sustainability Communications in Fashion Nonprofit Marketing Strategy Digital Brand Management Recent Publications (2023-2025) examine brand activism in permacrisis, social media banter between brands, disability inclusion in luxury fashion, and sustainability communication strategies. Her work combines empirical studies with systematic literature reviews across Journal of Marketing Management , European Journal of Marketing , and Journal of Business Research . Scientific Awards: Outstanding Article in Nonprofit & Voluntary Sector Quarterly (2018) Nominated for ESLA Awards (2021-2025) for teaching excellence Dean's Award for Citizenship (2017) Supervision: Currently supervising PhD students in corporate brand purpose, sustainability, and brand activism. Actively engaged in grant-funded projects including British Council research on inclusive policies and Hodge Foundation public value internships.
Anocha Aribarg is a Professor of Marketing and Area Chair of Marketing at the Ross School of Business, University of Michigan, with additional faculty affiliation at the Center for Southeast Asian Studies (CSEAS). Her interdisciplinary research bridges psychological theory, consumer behavior, and advanced statistical modeling to address complex marketing challenges. Education: PhD in Marketing, University of Wisconsin, 2004 MBA, University of Wisconsin-Milwaukee, 1998 BS in Statistics, Chulalongkorn University, Thailand, 1994 Research Focus: Prof. Aribarg investigates cognitive processes in consumer decision-making, specializing in individual/joint choice dynamics, product search behaviors, and responses to marketing stimuli. Her methodology integrates Bayesian econometrics with physiological measures (eye tracking, skin conductance) and multi-method experimental designs to uncover hidden decision mechanisms. Publication Trends: Her 14 recent publications (2009-2024) reveal consistent innovation in choice modeling, with increasing emphasis on attention dynamics (2020), moral psychology in aesthetics (2022), and high-frequency service data integration (2023). Work appears predominantly in Marketing Science Journal of Marketing Research, and Psychological Science, demonstrating methodological rigor across consumer behavior, advertising, and service contexts. Academic Service: She serves as Associate Editor for Marketing Science, Journal of Marketing, and Journal of Marketing Research, while contributing to the Journal of Retailing editorial board. Teaching: Prof. Aribarg delivers graduate-level courses in Marketing Research and Analytics and Predictive Analytics at Ross, emphasizing data-driven decision frameworks.
Professor Michael C.L. CHAU serves as Professor and Deputy Area Head of Innovation and Information Management at The University of Hong Kong's Faculty of Business and Economics. He also holds the position of Associate Director at the HKU HKJC Centre for Suicide Research and Prevention, and serves on the HKU Senate and Court. His academic journey includes a Ph.D. in Management Information Systems from the University of Arizona and a B.Sc. in Computer Science (Information Systems) from the University of Hong Kong. Dr. Chau's research spans business analytics, artificial intelligence, web mining, fintech, smart health, and security informatics. His work focuses on applying data/text/web mining techniques to business, education, and social domains. He leads the Artificial Intelligence Research Group at HKU Business School, which has secured significant funding from the Hong Kong Research Grants Council, Food and Health Bureau, and other agencies for projects including 'The Invisible Hand in Crowdfunding' and 'Factors Moderating the Predictive Power of Social Media Sentiment on Stock Returns'. His publication portfolio includes over 150 articles in premier journals like MIS Quarterly, JMIS, and IEEE Transactions, with recent work exploring large language models, hate speech detection, and disaster-related social media analysis. His research demonstrates strong interdisciplinary connections across computer science, information systems, and business applications. INFORMS ISS Design Science Award (2020) IEEE ITSS Leadership Award in Intelligence and Security Informatics (2020) AIS Sandra Slaughter Service Award (2016) HKU Outstanding Young Researcher Award (2014) Faculty Research Postgraduate Supervision Award (2020 & 2025) Cited over 9,400 times (h-index = 47) Dr. Chau actively mentors doctoral students and has supervised numerous PhD graduates who now hold academic positions at institutions including Fudan University, Xi'an Jiaotong-Liverpool University, and the University of Maryland. His research grants portfolio demonstrates sustained funding success across diverse areas including blockchain, mental health applications, and social media analytics. The Artificial Intelligence Research Group he leads maintains strong industry connections through projects with Hong Kong Red Cross and the Hospital Authority.
Jan Logemann serves as substitute professor of American History at the University of Göttingen for the 2025/26 academic year, with prior acting professorships at Johannes Gutenberg University Mainz, Ruhr University Bochum, and University of Kassel. He remains a Research Associate at Göttingen's Institute of Economic and Social History since 2014 and serves as Affiliated Faculty at the University of Glasgow's School of Social Sciences. His academic credentials include a Doctorate in Modern History from Pennsylvania State University (2007), Master of Arts in History from Humboldt University of Berlin (2002), and undergraduate studies across Humboldt University, Free University of Berlin, and Pennsylvania State University (1996-2002). Logemann's research centers on transnational economic history, examining how European émigrés shaped consumer capitalism through retail, credit systems, and design innovations. His work bridges funeral industry commercialization, elite migration patterns, and German-American comparative frameworks, revealing capitalism's cultural dimensions through household consumption and border dynamics. His scholarship demonstrates consistent focus on transatlantic perspectives in economic history, with publications exploring consumer culture's evolution from 20th-century émigré influences to contemporary funeral markets. This interdisciplinary approach connects business history with social anthropology and design studies. Scientific recognition includes: Fellow in the History of Consumption, German Historical Institute Washington (2009-2010) Research Fellow, German Historical Institute Washington (2010-2014) He directs the Erasmus Mundus MA "Global Markets, Local Creativities" (GLOCAL) program and led the BMBF-funded Junior Research Group "Transatlantic Perspectives" (2010-2014), analyzing European immigrants' views of America. His academic service includes peer review for Business History Review, Journal of Design History, and Journal for Historical Research in Marketing. Logemann actively contributes to research networks through the Program Director role for GLOCAL and maintains affiliations with multiple transatlantic academic associations.
Xavier Brusset is a Professor in Supply Chain at SKEMA Business School since 2016, where he also serves as Director of the PRISM Research Center since 2017. Previously, he held professorial positions at Toulouse Business School (2015-2016) and ESSCA School of Management (2009-2015), where he was responsible for the Master 2 in Purchasing and Supply Chain Management program. His academic journey includes a PhD in Management Sciences from Université Catholique de Louvain (2010) and a Habilitation à Diriger des Recherches from Université Paris Ouest Nanterre La Défense (2016). His research spans multiple critical areas in supply chain management, with particular focus on supply chain resilience, blockchain applications, weather risk management, and pandemic impacts on supply chains. Brusset has developed innovative approaches to understanding how supply chain partners interact, how information affects their behavior, and how external disruptions like weather anomalies and pandemics impact operational efficiency. His work bridges theoretical models with practical applications, often developing decision-support tools for managers facing complex supply chain challenges. Brusset's publication record shows a clear evolution of research interests, beginning with foundational work on supply chain contracts and information sharing, then expanding to weather risk management, and most recently focusing on pandemic disruptions and blockchain applications. His 15 most recent publications (2018-2025) demonstrate increasing sophistication in modeling complex supply chain phenomena, with particular emphasis on network effects, ripple effects, and multi-echelon optimization under disruption scenarios. Editorial board member of Logistics Research Editor of International Journal of Retail and Distribution Management (2022-2023) Recognized EU expert for CINEA research projects evaluation Organizer of the Colloquium on European Research in Retailing (CERR) Reviewer for multiple top journals including International Journal of Production Economics As an advisor, Brusset has supervised doctoral students including R. Alkhudary (co-director, Université Paris 2 Panthéon-Assas) and V. Capocasale (rapporteur). His professional experience extends beyond academia to include industry roles in financial markets and logistics technology, having co-founded WebLogistix, a platform for sharing logistics information in Argentina. His research has practical applications across multiple sectors, particularly in retail, food supply chains, and manufacturing, where he develops tools to help managers mitigate risks and optimize operations under uncertainty.
Remko Van Hoek serves as Professor of Practice in the Department of Supply Chain Management at the Sam M. Walton College of Business, University of Arkansas. He teaches Sourcing and Procurement courses across undergraduate, master's, and doctoral programs. Prior to joining the University of Arkansas, Dr. Van Hoek held academic positions in Europe and served as a visiting professor at Cranfield School of Management, complemented by extensive industry experience as a supply chain and procurement executive at global corporations including Nike, PwC, and The Walt Disney Company. He currently serves on the Council of Supply Chain Management Professionals (CSCMP) Board of Directors and acts as executive director of the CSCMP Supply Chain Hall of Fame hosted by the Walton College. Dr. Van Hoek's research centers on digital transformation in procurement and supply chain management, with particular focus on blockchain implementation, artificial intelligence applications, and sustainable sourcing practices. His work investigates how emerging technologies reshape procurement processes, supplier relationship management, and risk mitigation strategies. He explores innovative approaches to supplier diversity programs, ethical sourcing frameworks, and the strategic evolution of procurement from cost reduction to value creation. His research consistently bridges academic theory with industry practice through case studies from major corporations, developing actionable frameworks for practitioners facing digital disruption and sustainability challenges. Analysis of his 15 most recent publications (2023-2025) reveals dominant themes in AI-driven supply chain risk prevention, blockchain implementation for transparency, and sustainable supplier engagement. His work demonstrates consistent industry collaboration, drawing from case studies at Walmart, Moet Hennessy, and Bayer to address post-pandemic resilience challenges. A significant portion examines procurement's strategic evolution beyond transactional functions, with recurring emphasis on ethical considerations in digital transformation and the practical implementation barriers for emerging technologies in global supply networks. As a Professor of Practice, Dr. Van Hoek integrates executive-level industry experience into curriculum development and student mentorship. His industry-engaged teaching model includes guest lecturer programs connecting students with supply chain practitioners, as evidenced by his co-authored work on integrating industry insights into supply chain education. While specific grant funding details are not publicly documented, his leadership in the CSCMP Supply Chain Hall of Fame demonstrates commitment to professional development and industry-academia knowledge transfer. Dr. Van Hoek directs the CSCMP Supply Chain Hall of Fame initiative, which documents transformative contributions to supply chain management through interviews with industry pioneers and historical case studies. This platform serves as both an educational resource for Walton College students and a professional development tool for supply chain practitioners globally. The Hall of Fame preserves critical industry knowledge while highlighting contemporary innovations in supply chain strategy and technology implementation.
Kusum L. Ailawadi is the Charles Jordan 1911 TU'12 Professor of Marketing at the Tuck School of Business at Dartmouth College. She has established herself as a leading expert in marketing channel strategy, brand equity, and multi-channel distribution systems. Her research examines the strategic interaction and distribution of power between manufacturers and their distribution channel partners, with particular focus on how store brands, promotions, and brand equity affect performance. Education: PhD, University of Virginia, 1991 MBA, Indian Institute of Management, 1984 BSc (Honors), St. Stephen's College, Delhi University, 1982 Professor Ailawadi's research spans two primary streams: the first focuses on manufacturer-retailer relationships and channel strategy, examining how power dynamics affect brand performance; the second investigates how marketing actions influence consumers' health status and the nutritional quality of grocery shopping. She has pioneered research showing how warehouse club shopping affects consumer behavior, revealing that club store shoppers spend more, shop more frequently, and consume more calories than non-club shoppers. Her work on multi-channel distribution has been synthesized in her influential 2020 book Getting Multi-Channel Distribution Right , which provides practical guidance for managing brands across physical and digital channels. Her extensive publication record in top marketing journals like Journal of Marketing , Journal of Marketing Research , and Marketing Science demonstrates consistent scholarly impact. Analysis of her recent work shows a strong focus on the evolving retail landscape, with particular attention to private label brands, multi-channel strategies, and the behavioral economics of consumer shopping patterns. Her research increasingly bridges marketing theory with practical applications in retail strategy and consumer health. Notable Awards: Winner, Paul H. Root Award for Significant Contribution to the Advancement of the Practice of Marketing (2018) Distinguished Alumni Award, Indian Institute of Management Bangalore (2020) Winner, John D.C. Little Best Paper Award, Marketing Science (2005) Winner, First William Davidson Award for Best Contribution to Theory and Practice in Retail Marketing (1997) Multiple finalist positions for Paul E. Green Award across various years Professor Ailawadi serves as president of the INFORMS Society for Marketing Science and has held editorial positions at major marketing journals including Journal of Marketing , Journal of Marketing Research , and Marketing Science . She teaches the highly regarded MBA elective on Multi-Channel Routes to Market and has consulted with companies across consumer goods, retailing, consulting, and financial services sectors. Her expertise has also been sought in legal cases related to distribution, brand equity, and promotions, where she has served as both consulting and testifying expert. Her research has been widely covered in media outlets including Harvard Business Review , Wall Street Journal , Forbes , and Advertising Age , demonstrating the practical relevance of her academic work. Her TEDx talk 'Outsmarting the Marketers' further illustrates her ability to translate complex marketing concepts for broader audiences.
Professor Cati Connell is an Associate Professor of Sociology at Boston University and former Director of the BU Women’s, Gender, and Sexuality Studies Program. She holds a PhD in Sociology from the University of Texas at Austin (2010). Her research focuses on LGBTQ+ rights, military inclusion, gender dynamics, and workplace experiences. Key themes include queer identity formation, policy impacts on marginalized communities, and the intersection of labor practices with gender and sexuality. Education: PhD in Sociology from the University of Texas at Austin, 2010 Her research interests center on military integration post-DADT repeal, generational solidarities in LGBTQ+ communities, and the evolving meanings of self-identification terms like “lesbian.” She explores how institutions shape queer narratives, analyzing topics such as homonormativity, gendered compromises, and aesthetic labor in retail environments. Her work combines qualitative methodologies with theoretical frameworks like Bourdieu’s sociology of the body. In her recent publications (2015–2024), Connell examines the paradoxes of queer visibility in professional spaces, the tensions between civil rights and institutional policies, and digital platforms’ role in fostering LGBTQ+ solidarity. Her analysis often critiques how equality reforms can inadvertently reinforce exclusionary norms. Scientific awards: No awards explicitly mentioned in the provided texts. Advising and grants: While no specific advisees or grants are listed, Connell’s research trajectory suggests active mentorship in LGBTQ+ studies and sociology. Her work likely involves collaborative projects, though funding details remain undocumented. Labs/teams: Affiliated with Boston University’s Sociology Department and previously led the Women’s, Gender, and Sexuality Studies Program. No specific lab or team affiliations are noted in the texts, but her interdisciplinary focus implies potential collaborations across gender studies, queer theory, and military sociology initiatives.
Maureen Meadows is a Professor of Strategic Management at Coventry University's Research Centre for Business in Society. Her work focuses on strategic decision-making, big data applications, privacy in business models, and M&A dynamics. She previously held leadership roles at the Open University and Warwick Business School, where she contributed to strategic management education and research. Education: PhD in Open University (2016) MSc in Management Science from University of Warwick (1987) Bachelor of Arts in Mathematics (Oxford University, 1986) Research Interests: Strategic management tools (e.g., scenario planning), customer data analytics, privacy implications of data sharing, and post-merger integration. She has co-led projects on surveillance society blurring and privacy in the digital economy, funded by Leverhulme and EPSRC. Key Projects: Leverhulme-funded 'Taking Liberties?' (surveillance society) EPSRC-funded 'Monetize Me?' (privacy and quantified self) Co-designing digital strategies for museums and education sectors Grants & Collaborations: Multiple internally-funded projects on board assurance frameworks, creative accounting, and hybrid business models in museums. Active in international conferences and professional bodies like BAM Council. Awards: While no specific prizes are listed, her h-index of 24 and 1,891 citations reflect significant scholarly impact.
Professor Dr. Prof. h.c. Thomas M.J. Möllers holds the Chair for Civil Law, Commercial Law, European Law, International Private Law and Comparative Law at the Faculty of Law, University of Augsburg. As a full professor, he leads research and teaching in multiple legal disciplines with a particular focus on German and European financial regulation, corporate law, and legal methodology. His work bridges traditional legal scholarship with contemporary challenges posed by digitalization and globalization. Professor Möllers' research interests span German and European Capital Markets law, German and European Company Law, Legal methods, Comparative Law, European Union Law, and Competition Law. His scholarly work demonstrates exceptional breadth, connecting doctrinal legal analysis with practical applications in evolving regulatory environments. He has made significant contributions to understanding the interface between national legal systems and EU regulation, particularly in financial markets. His recent publications reveal a strong focus on capital markets regulation, particularly regarding the Wirecard scandal and auditor liability, consumer protection in e-commerce, data protection across different legal systems, and the impact of AI on legal methodology. The trajectory of his work shows increasing engagement with comparative legal analysis between European, American, and Chinese legal systems, reflecting his growing international influence. TOP 1% Most Cited Books (2019-2023) - Legal Translations in China for his 'Legal Methodology' Honorary Professor at Central South University, Changsha, Hunan (2024) Professor Möllers has mentored numerous successful legal scholars who have gone on to academic and professional careers, including Dr. Liuhua Shen (now a professor at Jiangsu University), Dr. Maximilian Merwald, and Dr. Lisa Wolf. His research is supported by various grants, including DAAD funding for US exchange programs and participation in the Jean Monnet Centre of Excellence - INspiRE on consumer protection, capital markets, and competition law enforcement. He leads the Research Center of Innovation and Legal Studies between China and Europe (RICE) and is actively involved in the Caplaw initiative, which provides resources on European and national business law. His work connects legal scholarship with practical applications through podcasts, student research showcases, and collaborative projects across multiple legal systems.
Vienna University of Economics and BusinessAustria
Gerald Reiner serves as Head of the Institute for Production Management at the Vienna University of Economics and Business (WU), within the Department of Information Systems and Operations Management. He holds a Magister Degree, doctorate, and Habilitation in Business Administration from WU. His academic career includes positions as full professor in Production Management and Logistics at the University of Neuchatel (Switzerland, 2007-2014) and Universitaet Klagenfurt (Austria, 2014-2018), where he also served as head of the department of Operations, Energy, and Environmental Management. Dr. Reiner has held visiting professorships at Aston Business School (UK), HEC Lausanne (Switzerland), University of Bergamo, and Università Cattolica del Sacro Cuore in Milan (Italy). His research spans several critical areas including Industry 4.0 implementation, integrated capacity and inventory management, humanitarian logistics operations, circular supply chains, and operations management for base of the pyramid contexts. His work particularly focuses on practical applications addressing food waste reduction, sustainable manufacturing, and blockchain technology in supply chains. His publication portfolio demonstrates a clear evolution toward digital transformation in operations, with recent focus on hydrogen production systems, AI integration in manufacturing, and blockchain applications for food supply chain transparency. The research shows increasing emphasis on sustainability integration within traditional operations management frameworks, particularly addressing European manufacturing challenges and food system inefficiencies. Publication Excellence Award 2021 (2023) Researcher of the month (January 2023) Highly Commended paper in the 2017 Emerald Literati Network Awards for Excellence ISIR Service Award (2014) Emerald Outstanding Paper Award (2013) Dr. Reiner coordinates multiple significant international research projects including EU-project 'Keeping Jobs in EU', EU/Ecsel-project 'Power Semiconductor and Electronics Manufacturing 4.0', 'Integrated Development 4.0', and 'Artificial Intelligence in Manufacturing leading to Sustainability and Industry 5.0'. His current projects focus on FOODIS (cross-border ecosystem for innovation in food supply chains), Circular Design implementation, and blockchain applications for banana supply chains. He actively supervises research teams working on food waste reduction, sustainable packaging systems, and AI applications in operations management.
Leibniz Institute of Agricultural Development in Transition EconomiesGermany
Prof. Dr. Yanjun Ren is a Professor at the College of Economics and Management, Northwest A&F University (NWAFU), China, and has been an IAMO Visiting Research Fellow since May 2024. Prior to his IAMO role, he conducted research at Christian-Albrechts-Universität in Kiel, Germany, from 2012 to 2019. PhD in Agricultural Economics focusing on Food Consumption, Income Inequality, and Health-related Issues in China Former Research Assistant/Associate at Kiel University’s Chair of Agricultural Market Analysis (2012–2019) Dr. Ren’s research spans food chains, consumer behavior, and applied econometrics. His work explores how socioeconomic factors, digital transformation, and policy interventions shape food consumption, nutritional outcomes, and environmental sustainability in China and Central Asia. Key themes include food waste reduction, carbon labeling, internet use in rural economies, and intergenerational health behaviors. His 15 most recent articles (2023–2025) emphasize digital agriculture, sustainable consumption, and health economics. Topics include carbon-labeled products, television/media’s role in nutrition, contract farming sustainability, and the socioeconomic determinants of dietary choices. His methodology integrates econometric modeling, eye-tracking experiments, and spatiotemporal analysis. Email: ren@iamo.de