جستجوی استاد راهنمای دانشگاهی

Professor Winston Hsu is a distinguished faculty member in the Department of Computer Science and Information Engineering at National Taiwan University, where he has served as a full professor since 2015. He is the co-director of the Communications and Multimedia Laboratory (CMLab) and founder of the MiRA (Multimedia indexing, Retrieval, and Analysis) research group. Additionally, he serves as the Founding Director for NVIDIA AI Lab at NTU, the first such lab in Asia. Professor Hsu received his Ph.D. in Electrical Engineering from Columbia University in 2007 under the supervision of Professor Shih-Fu Chang. Prior to his academic career, he was a founding engineer and research manager at CyberLink Corp., now a public image/video software company. National Taiwan University (2007-Present): Professor (2015-Present), Assistant/Associate Professor (2007-2015) MobileDrive (2021-2024): CTO and Vice President (Joint Venture between Foxconn and Stellantis) IBM TJ Watson Research Center (2016-2017): Visiting Scientist Microsoft Research Redmond (2014): Visiting Researcher Columbia University (2007): Ph.D. in Electrical Engineering Professor Hsu's research focuses on machine learning, computer vision, large-scale image and video search and recognition, and embedded AI. His work spans from fundamental research in visual recognition to practical applications in automotive systems, medical imaging, and e-commerce. He has pioneered work in disguised face recognition, low-resolution face hallucination, 3D model search, and virtual try-on systems. His current research emphasizes Embodied AI, integrating perception, action, and learning technologies for applications in automotive and robotics domains. His research group has produced numerous influential publications, particularly in top computer vision and multimedia conferences like CVPR, where they won first place in the Disguised Face Recognition competition in 2018. Their work spans diverse application areas including security, medical diagnostics, automotive systems, and e-commerce solutions, demonstrating strong translation from academic research to real-world impact. IBM Research Pat Goldberg Memorial Best Paper Award (2018) First Place, IARPA Disguised Faces in the Wild Competition (CVPR 2018) Best Brave New Idea Paper Award, ACM Multimedia 2017 NVIDIA AI LAB Award (First in Asia, 2016) First Place, MSR-Bing Image Retrieval Challenge (2013) World's Top 2% Scientists (2023) Professor Hsu actively mentors students and researchers, with his group consistently recruiting PhD students, postdocs, and research assistants. He has successfully bridged academia and industry through multiple collaborations, including his role as CTO at MobileDrive (a joint venture between Foxconn and Stellantis) from 2021-2024. His research has been supported by significant industry partnerships with Microsoft, IBM, and NVIDIA, as well as government grants from Taiwan's Ministry of Science and Technology. His laboratory, the Communications and Multimedia Laboratory (CMLab), maintains strong industry connections and focuses on cutting-edge research in visual AI. The lab has produced numerous award-winning projects and maintains active collaborations with global technology companies, particularly in the automotive and consumer electronics sectors.

• Machine Learning
• Computer Vision
• Large-scale Image and Video Search
• +۶ مورد دیگر

Lien-Ti Bei is a Distinguished Professor in the Department of Business Administration at National Chengchi University's College of Commerce in Taipei, Taiwan. She also serves as Chairman of the Center for Public and Business Administration Education. With over 25 years of academic experience, Professor Bei has established herself as a leading scholar in consumer behavior and marketing research in Taiwan and Asia. Her research interests span Consumer Behavior, Consumer Psychology, Brand Management, and Marketing Research, with recent work focusing on ESG implementation, consumer neuroscience applications in marketing, and sustainable business practices. Professor Bei's work bridges theoretical marketing concepts with practical business applications, particularly in the Asian context. Her publication record shows consistent productivity with over 50 journal articles in SSCI/TSSCI-indexed journals since 1995, including recent publications in Journal of Engineering and Technology Management, Journal of Product & Brand Management, and Harvard Business Review Chinese Edition. Her research demonstrates an evolution from traditional brand extension and consumer behavior topics toward contemporary issues like ESG, AI-human interaction, and sustainable marketing practices. Distinguished Professor at National Chengchi University (multiple years) Asia's Top 100 Marketing Scholars (2017) Chungni Outstanding Teaching Award Multiple Research Awards from Taiwan's National Science and Technology Council Management Journal Paper Award Professor Bei has successfully secured numerous research grants, primarily from Taiwan's National Science and Technology Council, with current projects extending through 2026. Her active role as Principal Investigator on multiple grants demonstrates ongoing research productivity. She serves as Editor for Management Review and has contributed to special issues on sustainable development and consumer behavior trends.

• Consumer Behavior
• Consumer Psychology
• Brand Management
• +۴ مورد دیگر

Professor Ai-Chun Pang is affiliated with the National Taiwan University , serving in both the Department of Computer Science and Information Engineering and the Graduate Institute of Networking and Multimedia . He held leadership roles including Associate Dean (2018-2022) and Director (2013-2016) within the College of Electrical Engineering and Computer Science. His research spans Fog/Edge Computing , Wireless Networking , Mobile Computing , and AIoT Systems , with recent advancements in federated learning security, energy-efficient network design, and 5G/6G optimization. Collaborative work includes applications in vehicular networks, industrial control systems, and non-terrestrial connectivity. Key publication themes: Edge Intelligence and Privacy (2024) Federated Learning for Heterogeneous Devices (2023-2024) 5G Backhaul Optimization (2017-2021) Wireless Energy Transfer (2022) Awarded IEEE Fellow 2021 for contributions to mobile edge networks, he has received multiple IEEE Vehicular Technology Society awards, the CES 2019 Innovation Award , and teaching accolades including National Taiwan University Distinguished Teaching Award (2010) . His lab has produced 16 PhD students now in academia and industry. As Editor-in-Chief of IEEE Wireless Communications Letters and active in conference organization, he shapes global research directions. Current projects focus on GenAI for Networking and Non-Terrestrial Networks , with recent 2024 admissions for new students.

• Fog/Edge Computing
• Wireless Networking
• Mobile Computing
• +۵ مورد دیگر

Robert Hsu is Chair Professor and Dean of the College of Information and Electrical Engineering at Asia University, Taiwan, and holds concurrent appointments as Professor at National Chung Cheng University. He serves as President of the Taiwan Association of Cloud Computing and Research Consultant at China Medical University Hospital. His research spans parallel and distributed computing , cloud and edge systems , AI , and medical applications , with over 350 publications in top venues like IEEE TPDS, IEEE TSC, and ACM TOMM. Editor-in-Chief of International Journal of Grid and High Performance Computing Founding Editor-in-Chief of International Journal of Big Data Intelligence Advisory roles in 10+ journals including IEEE Transactions on Cloud Computing His research focuses on cloud-edge collaboration , AI for medical imaging , IoT security , and big data analytics . Key projects include federated learning frameworks for multi-institutional healthcare, optimization techniques for UAV-assisted MEC, and blockchain-based security solutions. His 15 most recent articles highlight advancements in malware detection, resource orchestration in edge environments, and lightweight AI models for retail and rural applications. Scientific accolades include: Stanford University's World's Top 2% Scientists (2020-2023) Best Paper Awards at IEEE ICEIB 2023 and SysCom 2021 Over 25 grants from Ministry of Science and Technology and Ministry of Education Leadership roles as IEEE TCCLD Chair and Steering Committee member He has supervised 30+ PhD/Master's students , including Shih-Chang Chen (2010), Tai-Lung Chen (2010), and Nithin Melala Eshwarappa (2020). His laboratory focuses on edge computing , cloud systems , and AI-driven solutions for healthcare and urban infrastructure.

• Parallel and Distributed Computing
• Cloud Computing
• Big Data Analytics
• +۴ مورد دیگر

Professor Shang Xiaochun is a distinguished faculty member of the Department of Information Management at the College of Business, National Chengchi University in Taipei, Taiwan. With extensive experience in academic leadership, she has served as Department Chair, Deputy Dean of the College of Business, and Director of the International Business Master's Program (English). Her career spans both academic and professional realms, with prior experience at major consulting firms including IBM, KPMG, and BNF Consulting. Professor Shang earned her PhD in Information Systems from the University of Melbourne, Australia (1997-2002) and a Master's degree in Computer Technology from the New York Institute of Technology, USA (1983-1984). Her educational background reflects a strong foundation in both technical and business disciplines, which informs her interdisciplinary research approach. Professor Shang's research focuses on enterprise model innovation, enterprise system management, enterprise process management, and change management. Her work bridges the gap between technical information systems and business management, with particular emphasis on how organizations can leverage technology for competitive advantage. She has made significant contributions to understanding how businesses can innovate through information systems, manage organizational change during technology implementation, and optimize business processes in the digital age. Her extensive publication record demonstrates consistent scholarly output across multiple high-impact journals. Her research trajectory shows a progression from foundational work on enterprise systems implementation in the early 2000s to more recent investigations into mobile payment innovation, autonomous vehicle technologies, and social media applications. The breadth of her work spans traditional business process management, customer relationship management, and cutting-edge digital innovation areas. Professor Shang has secured research funding from both the Ministry of Science and Technology and other non-governmental organizations, including projects such as the '2019 International Symposium on Smart Enterprise Information Application Development' and 'Service Innovation E-Newsletter.' These projects reflect her commitment to bridging academic research with practical business applications. Within the academic community, Professor Shang has made significant contributions through her leadership roles and collaborative research. She has served as principal investigator on multiple research projects and has mentored numerous students through their academic journeys. Her work continues to influence both academic discourse and practical business applications in information systems management.

• Enterprise model innovation
• Enterprise system management
• Enterprise process management
• +۳ مورد دیگر

Frank Hung is a Professor in the Department of Management Information Systems at National Chengchi University's College of Business. He has held various academic positions including Department Chair (2020-2022) and has been actively involved in research, teaching, and academic service. His work bridges theoretical research with practical applications in information systems and digital transformation. Dr. Hung received his Master's and PhD in Management Systems from the University of Waikato in New Zealand (2001-2006). His academic journey includes positions at National Chengchi University, National Chung Cheng University, and visiting appointments at DePaul University. Dr. Hung's research focuses on the intersection of information systems and business management, with particular emphasis on digital transformation, technology adoption, and human-computer interaction. His work spans multiple domains including e-commerce, social media, mobile applications, and supply chain management. His research methodology often combines quantitative and qualitative approaches to address complex business problems in the digital age. Analysis of Dr. Hung's recent publications reveals a strong trend toward applied research addressing contemporary challenges. His work increasingly focuses on AI applications, pandemic response systems, and digital transformation across various industries. The interdisciplinary nature of his research demonstrates how information systems can create value across healthcare, tourism, manufacturing, and financial services sectors. Senior Excellent Teacher Award (10 years) from National Chengchi University Management College Research Excellence Award from National Chung Cheng University Ministry of Labor First Youth Social Enterprise and Social Innovation Award Runner-up Dr. Hung has secured numerous research grants from Taiwan's National Science and Technology Council and other funding agencies, demonstrating his ability to translate theoretical research into practical solutions. His projects often involve collaboration with industry partners, reflecting his commitment to bridging the academic-practitioner divide. As an academic leader, he has advised numerous graduate students and contributed to curriculum development in information systems education. Dr. Hung is actively involved with several research laboratories at National Chengchi University, including the E-Business Lab and the Emerging Technologies and Applications Lab. His work contributes to the university's research ecosystem focused on digital innovation and management.

• Information Systems
• Management Information Systems
• Digital Transformation
• +۷ مورد دیگر

Li-Ming Chen is a Professor in the Department of Business Administration at National Chengchi University's College of Commerce, where he has served since 2009, progressing from Assistant Professor to full Professor. His research focuses on sustainable supply chain management, socially responsible operations, and cloud computing decision analysis, with numerous publications in high-impact journals including IEEE Transactions on Engineering Management and Transportation Research Part E. PhD in Industrial and Systems Engineering, University of Florida (2009) MS in Industrial Engineering, University of Michigan (2005) BS in Industrial Engineering and Management, National Chiao Tung University (2001) Professor Chen's research spans three interconnected domains: sustainable supply chain management, socially responsible operations, and cloud computing applications in business. His work examines how organizations can balance economic efficiency with environmental and social responsibility, particularly in perishable product supply chains. He has developed innovative models for two-bin inventory strategies that simultaneously maximize profits while minimizing waste, addressing both business and sustainability concerns. His research on cloud supply chains investigates how firms can optimize their computing resources through cloud bursting strategies while managing associated cybersecurity risks. An analysis of his 15 most recent publications reveals a clear research trajectory evolving from traditional operations management toward more contemporary concerns at the intersection of technology, sustainability, and social responsibility. Early work focused on fundamental inventory and pricing problems for perishable goods, while more recent research examines omnichannel retailing, fintech ecosystems, and cloud supply chain resilience. His publications consistently appear in top-tier journals across operations management, supply chain, and information systems disciplines, demonstrating interdisciplinary impact. Professor Chen has secured continuous research funding from Taiwan's National Science and Technology Council (formerly MOST) for over a decade, with current projects extending through 2026. His research portfolio spans semiconductor equipment manufacturing, perishable product management, supply chain resilience, and cloud computing applications. Despite his extensive publication record and research funding, the available materials do not mention specific scientific awards or honors. 114 Project: Investigating semiconductor equipment manufacturers' circular manufacturing of faulty parts (2025-2026) 113 Project: Two-bin strategy for short shelf-life products (2024-2025) 112 Project: Supply chain resilience in the post-pandemic era (2023-2025) 111 Project: Two-bin system for perishable goods (2022-2024) 110 Project: Cloud supply chain disruptions and recovery (2021-2023) Professor Chen teaches Operations Management, Management Science, Supply Chain Management Practice, and Social Responsibility and Ethics courses. His research demonstrates strong alignment with his teaching areas, particularly in applying theoretical operations research concepts to practical business problems with social and environmental dimensions. While the available materials don't specify laboratory or research team details, his extensive publication record with multiple co-authors suggests active collaboration with both domestic and international researchers.

• Sustainable Supply Chain Management
• Socially Responsible Operations
• Cloud Computing Decision Analysis
• +۲ مورد دیگر

Dr. Yu Fang is an Associate Professor in the Department of Information Management at National Chengchi University's College of Business in Taipei, Taiwan. With a strong academic foundation from National Taiwan University (BS and MS) and a PhD in Computer Science from the University of California, Santa Barbara, Dr. Fang has established herself as a prominent researcher in software security and formal methods, with recent expansion into AI security domains. PhD in Computer Science, University of California, Santa Barbara (2005-2010) MS in Information Management, National Taiwan University (1998-2000) BS in Information Management, National Taiwan University (1994-1998) Dr. Fang's research spans software security, formal verification, and string analysis, with significant contributions to vulnerability detection in web applications, static analysis of mobile applications, and more recently, security and testing of neural networks. Her work bridges theoretical formal methods with practical security applications, particularly in the context of modern software systems and AI technologies. The evolution of her research shows a clear trajectory from traditional software security toward addressing emerging challenges in AI security, including adversarial examples, deepfake detection, and fairness verification in machine learning models. Analysis of Dr. Fang's recent publications reveals a strategic expansion of her research focus. While maintaining her strong foundation in software security and formal methods, she has successfully transitioned into the rapidly evolving field of AI security. Her work now addresses critical challenges such as adversarial example detection using explainability methods (DeepSHAP), concolic testing for neural network fairness verification, and defenses against deepfake attacks. This represents a natural progression from her earlier work on string analysis and vulnerability detection in traditional software systems. Senior Excellent Teacher (10 years) award from National Chengchi University National Science Council (now Ministry of Science and Technology) Research Award Dr. Fang has secured substantial research funding, particularly from Taiwan's Ministry of Science and Technology, with current projects focusing on neural network automated testing and AI security. Her research group maintains active collaborations with both academic and industry partners, particularly in the financial technology sector where security and regulatory compliance are paramount. While specific lab affiliations aren't explicitly mentioned in the provided information, her research profile suggests strong connections to the Software Security Laboratory within the Department of Information Management.

• Software security
• Formal verification
• String analysis
• +۳ مورد دیگر

Professor Heng-Li Yang is a distinguished faculty member in the Department of Management Information Systems at National Chengchi University's College of Business in Taiwan. With a PhD from the University of British Columbia, Canada, he has established himself as a leading researcher in information systems and management. His work spans multiple areas including electronic commerce, knowledge management, and service innovation. Professor at National Chengchi University since at least 2002 PhD in MIS from University of British Columbia, Canada Recipient of Stanford University's Global top 2% top scientists award for five consecutive years (2020-2024) Extensive publication record in top-tier information systems journals Professor Yang's research interests focus on information management, electronic commerce, knowledge management, service innovation, and information system development. His work demonstrates a consistent focus on understanding technology adoption behaviors, particularly in mobile and social contexts. He has made significant contributions to understanding how consumers interact with location-based services, social media applications, and smart home technologies. His research often employs sophisticated methodologies including fuzzy logic, multicriteria decision making, and sentiment analysis to address complex information systems challenges. His publication record shows a consistent trajectory of high-impact research, with numerous articles in SSCI and SCI-indexed journals. Recent work has particularly focused on location-based advertising, smart home adoption, and social media behavior. Professor Yang has successfully secured multiple research grants from Taiwan's Ministry of Science and Technology, demonstrating the significance and impact of his research agenda. Global top 2% top scientists (lifetime) - Stanford University (2020-2024) Multiple research grants from Taiwan's Ministry of Science and Technology Extensive publication record in top-tier journals Research cited internationally in information systems literature Professor Yang has been actively involved in numerous research projects, particularly those examining social media behavior, location-based services, and knowledge management. His work bridges theoretical frameworks with practical applications, making significant contributions to both academic literature and industry practice. As a principal investigator on multiple Ministry of Science and Technology projects, he has demonstrated leadership in advancing information systems research in Taiwan.

• Information Management
• Electronic Commerce
• Knowledge Management
• +۲ مورد دیگر

Eugenia Huang is a Professor at the Department of Management Information Systems, College of Business, National Chengchi University. She holds a Ph.D. in Electrical and Computer Engineering from Northeastern University (USA) and has been affiliated with NCCU since 1993. Her career spans over three decades in academia with a focus on digital commerce, knowledge systems, and human-technology interaction. Ph.D., Electrical and Computer Engineering, Northeastern University (1987-1991) M.S., Computer Information, University of Michigan M.S., Physics, Northwestern University B.S., Physics, National Tsing Hua University Dr. Huang's research revolves around E-Commerce and M-Commerce systems, Smart Living technologies, and Knowledge Management frameworks. Her work explores how digital platforms reengineer business processes and impact consumer behavior through innovative service design. Analysis of her 15 most recent publications shows sustained focus on mobile commerce (2015-2018), digital trust models (2017), and knowledge interaction mechanisms (2013). Key trends include virtual community dynamics, service quality measurement, and the psychological impacts of digital technologies. Best Paper Award, Southwest DSI (2005) Distinguished Paper Award, DSI (2010) Best Paper Nomination, HICSS (1999) NCCU Distinguished Professor (1997) Best Paper Award, Asia Pacific DSI (1996) She has supervised student research on topics including consumer behavior in online gaming, mobile technology adoption, and virtual community development. Her career also includes part-time administrative roles as department chair (2008-2011).

• E-Commerce
• M-Commerce
• Smart Living
• +۵ مورد دیگر

Cheng Chih-fu is a Professor at the Institute of Technology Management and Intellectual Property, College of Business, National Chengchi University. He currently serves as Vice Dean of the College of Business and Executive Director of the EMBA program. His research focuses on innovation and entrepreneurship, operational strategy, entrepreneurial ecosystems, and digital transformation. Professor Cheng received his PhD from Waseda University's Graduate School of Information, Production & Systems in Japan (2005-2008), and holds MS and BS degrees in Computer Science from the University of Houston in the United States. His academic journey at National Chengchi University began as an Associate Professor in 2014, progressing to full Professor in 2021. His research spans entrepreneurial ecosystems, innovation management, digital business transformation, and supply chain management. Professor Cheng has published extensively in high-impact journals, with his recent work focusing on pandemic response strategies, digital supply chain management, and entrepreneurial ecosystem dynamics. His research often employs advanced analytical methods including fuzzy logic, DEMATEL technique, and multi-criteria decision-making approaches. Professor Cheng has secured numerous research grants from Taiwan's Ministry of Science and Technology, primarily focusing on sustainable entrepreneurship ecosystems, ESG impact on entrepreneurial ecosystems, and innovation opportunities. His research projects demonstrate a consistent focus on understanding how technology, policy, and collaborative innovation shape entrepreneurial success. Teaching Excellence Award (2010, 2011, 2012, 2021, 2022) Outstanding Teaching Award (2010, 2021) 2022 E-System Creative Application Competition Third Place - Guidance Teacher 2021 EMBA Thesis Award Excellent and Merit - Guidance Teacher 10-Year Distinguished Teacher Award (2017) Professor Cheng actively contributes to academic service as an Editorial Board Member of Asia Pacific Management Review since 2014 and serves as Director of the Chinese Association of Science and Technology Management and the Committee on Entrepreneurship Education. His work bridges academic research with practical business applications, particularly in helping entrepreneurs navigate complex ecosystems and develop sustainable business models.

• Innovation and Entrepreneurship
• Operational Strategy
• Entrepreneurial Ecosystems
• +۳ مورد دیگر

Professor Hsu-Chun Hsiao is a distinguished faculty member in the Department of Computer Science and Information Engineering and the Graduate Institute of Networking and Multimedia at National Taiwan University. He also holds a joint appointment at the Center for Information Technology Innovation at Academia Sinica. With a Ph.D. from Carnegie Mellon University (2014) and prior degrees from National Taiwan University, he has established himself as a leading researcher in network security and applied cryptography. Professor Hsiao's research focuses on network security, applied cryptography, and high-availability future networks, with recent emphasis on DDoS defense, automated vulnerability discovery, and IoT security. His work bridges theoretical foundations with practical implementations, as evidenced by his extensive publication record in top security venues and real-world applications like his leadership of the security team at National Taiwan University Hospital (2018-2025). His publication trends show consistent productivity with 15+ papers annually in recent years, spanning both theoretical contributions and practical security solutions. His research covers diverse subfields including web tracking, blockchain security, medical system security, and privacy-preserving technologies, demonstrating remarkable breadth within the security domain. 2024 NTU Outstanding Mentor Award 2023 Mr. Lu Feng-Zhang Memorial Award 2022 IEEE S&P Test-of-Time Award 2022 PETS Best Artifact Award 2021 Ta-You Wu Memorial Award 2020 Delta Research Excellence Award Multiple NTU Outstanding Teaching Awards (2017-2023) Professor Hsiao actively mentors students through his Network Security Lab (NSLab) and teaches multiple courses including Cryptography and Network Security, Computer Security, and Algorithm Design and Analysis. His service contributions include program committee roles for major security conferences and editorial positions, demonstrating his active engagement with the broader research community. The Network Security Lab (NSLab) serves as the primary research hub for Professor Hsiao's work, focusing on practical security challenges with connections to both academic research and real-world applications through the National Taiwan University Hospital security team leadership.

• Network security
• Applied cryptography
• High-availability future networks
• +۶ مورد دیگر

Jeng-Chung Chen is a Professor and Distinguished Professor at the Institute of International Management (IMBA), College of Management, National Cheng Kung University (NCKU), Taiwan. He has held leadership roles including Director of the Institute of International Management (2012–2018) and currently serves as Director of the Taiwan Pan-Asia Prospect Research Center since 2016. Education: Ph.D. in Communication and Information Sciences, University of Hawaii at Manoa (2002) His research centers on electronic commerce, information systems, information ethics, project management, and IS service quality. His work explores user behavior in digital environments, including social media engagement, cloud computing adoption, privacy concerns, and consumer impulse buying in augmented and virtual reality shopping. He has made significant contributions to understanding user satisfaction, online trust, and the impact of technology design on user behavior. His recent publications (2025–2011) span top journals in human-computer interaction and information systems, revealing a strong trend toward studying immersive technologies (AR/VR), live streaming commerce, and coping with digital overload. These works integrate behavioral theories with empirical methods, often using PLS-SEM and experimental designs. Scientific Awards: Mr. Lu Feng Zhang Memorial Medal, Chinese Management Association (2013) Service Science International Collaborative Research Award, Taiwan Service Association (2012) Distinguished Research Paper in Information Technology, Decision Sciences Institute (2012) President of the Association for Chinese Management Educators (2012) President of International Chinese Information Systems Association (2011) Scopus Young Scientists Nomination (2015) Who's Who in the Word (33rd Edition) (2016) Dr. Chen has supervised 89 academic works and led 13 research projects as Principal Investigator, focusing on social media strategies, cloud storage adoption, and digital privacy. His projects are typically funded at the national level and emphasize practical implications for organizations and policy. He actively contributes to advancing research in digital innovation and sustainable technology use. He is affiliated with key research centers at NCKU, including the Taiwan Pan-Asia Prospect Research Center, where he leads initiatives on regional digital transformation and cross-border e-commerce. His lab and research team focus on behavioral experiments, survey-based studies, and data analytics in digital consumer behavior and organizational IT adoption.

• Electronic Commerce
• Information Systems
• Information Ethics
• +۹ مورد دیگر

Dr. Shwu-Min Horng is a Professor and current Chairman of the Department of Business Administration at National ChengChi University in Taipei, Taiwan. With a PhD in Industrial Engineering and Management from Arizona State University, he has built an academic career spanning over two decades at NCCU, progressing from Assistant Professor (2004-2012) to Associate Professor (2012-2020) before attaining full professorship in 2020. His administrative leadership includes serving as Department Chairman since 2023. Professor Horng's research specializes in operations management ecosystems, with core expertise in: Supply chain optimization and resilience Operations research applications in business contexts E-commerce consumer behavior and social commerce Systems simulation for decision-making Corporate governance and accounting quality His recent work examines emerging areas including metaverse business models, semiconductor supply chains amid US-China trade tensions, and sustainable urban energy systems. Analysis of his 15 most recent publications reveals strong interdisciplinary focus, with 47% addressing e-commerce/social media behavior, 33% examining corporate governance/accounting, and 20% focused on operations/supply chain optimization. Temporal trends show increasing attention to behavioral economics in digital environments and supply chain resilience strategies. Professor Horng has received multiple research honors including: Makalot Industry-Academic Collaboration Award (2024) Best PhD Thesis Advisor Award from Taiwan Management Association (2016) 20-Year Senior Excellent Teacher Award from NCCU (2023) He actively leads major research initiatives as Principal Investigator for National Science and Technology Council projects, including current longitudinal studies on US-China trade war impacts on semiconductor supply chains (2023-2026) and developing supply chain resilience frameworks (2021-2023). His research group focuses on operations analytics and digital business transformation.

• Operations Management
• Supply Chain Management
• Operations Research Applications
• +۵ مورد دیگر

Chih-Yuan Chou is an Associate Professor at the Department of Management Information Systems, School of Management, National Chengchi University since 2025.02. Previously served as Assistant Professor at the same department from 2020.08 to 2025.02. Ph.D. in Technology Leadership & Innovation, Purdue University (2016-2020) M.S. in Economics, Purdue University (2014-2016) M.S. in Management Information Systems, National Chengchi University (2010-2012) B.S. in Information Management, National Central University (2006-2010) Research focus spans Social Media, E-commerce, Human-Automation Interaction , and Technology Innovation . Key themes include digital marketing communication, technostress coping strategies, and privacy boundary theories. Current projects explore AI-driven language revitalization and recommendation systems in career development. Recent publications examine gamification in education , neobank ecosystem dynamics , and generative AI adoption , appearing in journals like Electronic Markets , Information Systems Journal , and conferences including ECIS and PACIS . Notable awards: ECIS 2025 Best Paper (2nd Runner-up) , AIS Distinguished Member , and multiple conference associate editor commendations. Active in research grants including: 2025: Principal Investigator for AI-Driven Indigenous Language Revitalization 2025: Principal Investigator for Martech Strategy Filtering 2023: Principal Investigator for DevOps-based Education Design 2022-2023: Advisor for Digital Consumer Fraud Studies Teaching expertise: Database Management Systems , Social Media & Digital Marketing , and Technology Innovation . Currently serves as Alumni Ambassador for Purdue University.

• Social Media
• E-commerce
• IT Adoption & Diffusion
• +۴ مورد دیگر