Andrew Stephen is the L’Oréal Professor of Marketing and Deputy Dean for Faculty and Research at Saïd Business School, University of Oxford. He leads the Marketing faculty and directs the Oxford Future of Marketing Initiative, focusing on emerging technologies like AI and data-driven strategies in marketing, media, and advertising. His research explores digital marketing, consumer behavior, and the impact of new technologies, earning him recognition as a top global marketing scholar. His academic contributions span leading journals such as the Journal of Consumer Research and Harvard Business Review. He serves as editor of the Journal of Consumer Research, co-editor of the International Journal of Research in Marketing, and actively engages with industry through councils like the Mobile Marketing Association’s Brand Safety Council. Teaching responsibilities include marketing curriculum oversight and courses across MBA, Executive MBA, and DPhil programs, focusing on digital transformation, marketing analytics, and the future of marketing. His work bridges academic rigor with industry relevance, addressing challenges in tech-enabled marketing and global brand strategies. Awards: Top marketing academic in the UK (AMA), featured in Poets & Quants’ top 40 under 40, multiple research excellence awards. Labs/Initiatives: Oxford Future of Marketing Initiative, fostering collaborations with leading companies to tackle industry challenges. Grants/Advising: Extensive industry partnerships and academic grants not explicitly detailed in the text.
Anna S. Mattila is the Marriott Professor of Lodging Management and serves as Professor-in-Charge of the Graduate Program at the School of Hospitality Management, Pennsylvania State University. Her research spans social media, service recovery, servicescape, prosocial behaviors, cross-cultural studies, and wellness in hospitality contexts. Education : B.S. and Ph.D. from Cornell University, M.B.A. from University of Hartford Mattila's work examines how emotions, cultural norms, and technological innovations like AI influence consumer decisions in hospitality. Her studies cover topics from robotic service interactions to sustainable food marketing and moral psychology in tourism. She has published extensively in journals such as International Journal of Hospitality Management and Journal of Consumer Marketing . Her recent articles focus on AI integration in hospitality, consumer trust in virtual influencers, upcycled food adoption, and the psychological effects of servicescape design. Key themes include ethical consumption, digital transformation, and cross-cultural consumer behavior. Advising : Supervised Anqi Luo's dissertation on service recovery in 2022 Mattila's office is located in 224 Mateer Building, University Park, PA. She contributes to advancing hospitality research through methodological consulting and the Penn State Biomarker Core Laboratory.
Joel Goh is Associate Professor at the Department of Analytics and Operations, NUS Business School, National University of Singapore. He serves as Director of the J.Y. Pillay Comparative Asia Research Centre (under NUS Global Asia Institute) and PhD Program Director at the Institute of Operations Research and Analytics (IORA). Previously, he was Assistant Professor at Harvard Business School (2014-2017) and Visiting Scholar (2017-2022). BSc, MSc, PhD in Operations, Information, and Technology from Stanford University His research focuses on healthcare analytics (preventing health conditions, hospital operations, frailty assessment), supply chain analytics (digital business models, platform leakage), and service platform operations (hospital-at-home programs, incentive design). He co-created the Robust Optimization Made Easy (ROME) software. Recent publications analyze workplace psychological safety (2024), hospital-at-home models (2024), and platform leakage dynamics (2023). His work spans 18+ journals with 740+ citations for burnout cost studies (2022) and 606+ citations for physician well-being research (2017). Teaching Honors : 2023: Best MBA Teaching & Skinner Innovation Award 2021: NUS Annual Teaching Excellence Award 2020: Early Career Research Excellence Award & 40 Under 40 Best MBA Professors Advising & Grants : Served as PhD Program Director. Received NUS Start-Up Grant R-314-000-110-133 (2021) and Humanities & Social Sciences Fellowship (2021). Editorial roles include Associate Editor at Management Science , Manufacturing & Service Operations Management , and Senior Editor at Production and Operations Management .
Ming Hu is a Professor and University of Toronto Distinguished Professor of Business Operations and Analytics at Rotman School of Management, University of Toronto. He serves as Area Coordinator for the Operations Management & Statistics Area and holds editorial leadership roles including Editor-in-Chief of Naval Research Logistics and Associate Editor for multiple top journals. MS in Applied Mathematics, Brown University (2003) PhD in Operations Research, Columbia University (2009) His research focuses on sharing economy , social operations , and platform economics , examining how operational decisions can maximize societal benefit. Key areas include crowdfunding , two-sided markets , crowdsourcing , and group buying , with applications to DEI , sustainability , and AI-empowered operations . Recent work analyzes spatial operations in delivery systems, algorithmic fairness , and climate change adaptation in agricultural supply chains. His publications span top journals like Management Science and Operations Research , covering topics from blockchain traceability to quantum-inspired optimization . Scientific recognitions include: Wickham Skinner Early-Career Research Award (2016) Best Operations Management Paper in Management Science (2017) 2018 Poets & Quants Best 40 Under 40 MBA Professors As an Amazon Scholar (2022–) and Chair of Chain Analytics Institute (2023–), he bridges academic research with industry applications in AI-driven logistics and sustainable operations.
Janna Parker is a professor in the Department of Marketing at James Madison University, specializing in digital marketing, retailing, and nonprofit marketing. With a career transition from political campaigns, she focuses on social media's role in personal and professional branding. Her research examines work-personal social media boundaries, employer governance policies, and volunteerism in nonprofit contexts. Education: Bachelor's in History (California State University Sacramento), Master's (Cameron University), Doctorate (Louisiana Tech) Teaching Interests: Digital marketing education, social media strategy, nonprofit marketing Her scholarly work spans social media governance, volunteer engagement, and retail dynamics, with recent emphasis on digital marketing pedagogy and cancel culture implications. Parker has contributed to academic journals through empirical studies and conceptual commentaries. Key article trends include: Digital marketing education evolution (2024) Social media governance in corporate and nonprofit contexts (2024) Online teaching satisfaction in higher education (2022) Volunteer brand community dynamics (2020) Consumer behavior frameworks (2019) Her media appearances include expert commentary on holiday retail strategies and social media research, reflecting practical applications of her academic work.
Nicole Koschate-Fischer is Professor and holds the GfK Chair for Marketing Intelligence at Friedrich-Alexander University Erlangen-Nuremberg (FAU), where she currently serves as Dean of Research at the Faculty of Business, Economics and Social Sciences. She is spokesperson for the interdisciplinary research focus "Customer Insights" and founding director of the Experimental Lab for Business Insights Nuremberg (ELAN). Previously, until September 30, 2024, she served as spokesperson for the Institute of Marketing and head of the Master's in Marketing program. Professor Koschate-Fischer earned her doctorate and habilitation from the University of Mannheim after completing a degree in business administration and psychology. Her academic journey includes membership in the interdisciplinary Collaborative Research Center "Concepts of Rationality, Decision Behavior, and Economic Modeling" at Mannheim, along with research stays as visiting scholar at University of Florida and University of Texas at Austin. She has held professorships at Technical University of Kaiserslautern and HEC Paris, and served as visiting professor at University of Vienna and Central University of Finance and Economics in Beijing. Research Interests Professor Koschate-Fischer's research spans customer insights , digital marketing , pricing and product management , and marketing analytics . Her work investigates consumer behavior in digital contexts, brand partnerships, life event impacts on purchasing decisions, and the psychological aspects of pricing. She employs experimental research methods and mediation analysis to understand causal relationships in consumer decision-making processes. Her publication record demonstrates consistent high-impact research in leading journals including Journal of Marketing, Journal of Marketing Research, and Journal of the Academy of Marketing Science. Recent work focuses on digital communication phenomena like emoji usage in electronic word-of-mouth, conversational agent interactions, and the application of behavioral pricing principles in charitable contexts. Professional Recognition Full member of the Bavarian Academy of Sciences and Humanities Member of the Board of Academic Trustees of the Center for Advanced International Marketing Knowledge (AiMark) Editorial board member of Journal of International Marketing Professor Koschate-Fischer regularly serves as reviewer for leading international academic journals and presents her research at both academic and practitioner-oriented conferences. Her work receives funding from organizations including the German Research Foundation (DFG), and she maintains active collaborations with renowned companies across various industries. She has directed the Experimental Lab for Business Insights Nuremberg (ELAN) since its founding, creating a hub for interdisciplinary customer insights research that bridges academic rigor with practical business applications.
Erik Bohlin is a Professor at Western University's Ivey Business School in the Business, Economics and Public Policy department. He holds the Ivey Chair in Telecommunication Economics, Policy and Regulation and serves as Editor-in-Chief of Telecommunications Policy . Currently on leave from Chalmers University of Technology, he combines economic theory with telecommunications policy analysis. PhD in Economics of Technology from Chalmers University of Technology (1995) BA in Business Administration and Economics from Stockholm School of Economics (1987) Masters and Bachelor in Theology from Community Chapel College (1984-1985) His research focuses on telecommunications policy, digitalization's socioeconomic impact, broadband regulation, and technology diplomacy. He examines network effects, market entry strategies, and digital infrastructure's role in economic growth. Recent publications analyze 5G regulation, AI's societal impact, digital technology adoption strategies, and broadband's economic effects. These works span telecommunications economics, policy analysis, and technology's macroeconomic influence. Scientific Affiliation : Member of Swedish Royal Academy of Engineering Past Chair of International Telecommunications Society Teaching activities include developing and instructing graduate courses on Digital Strategy and Policy. The Chair receives funding from Ivey Business School, Bell Canada, and TELUS.
Prof. Mark Heitmann is a Professor of Marketing & Customer Insight at the University of Hamburg Business School. He holds a visiting appointment at Nova School of Business and Economics. His research focuses on AI-driven marketing strategies, social media analytics, brand equity, and consumer decision-making. He has held academic roles at institutions including the University of St. Gallen and Christian-Albrechts-University in Kiel before joining Hamburg in 2011. Academic Career: Holds a PhD (2004) and post-doctoral Habilitation (2007) from the University of St. Gallen. Visiting researcher at Columbia University and the Max Planck Institute for Human Development. Research Interests: Applications of artificial intelligence in marketing Social media and digital transformation Ethical consumer behavior Brand self-expression and visual design Marketing technology (MarTech) innovations Key Achievements: Over 20 peer-reviewed publications in top journals like Journal of Marketing Research and Harvard Business Review . Award-winning research includes the MSI/H. Paul Root Award and IJRM-EMAC Best Article Award. Active in translating research into scalable commercial solutions through software-as-a-service ventures. Team & Collaborations: Leads a research team including M.Sc. candidates Sammar Rath, Julia Rosada, Maximilian Witte, Tijmen Jansen, Claus Hegmann-Napp, and Magdalena Heynicke. Engages in interdisciplinary projects with industry partners.
Arno De Caigny is an Associate Professor at IÉSEG School of Management in France, specializing in Marketing Analytics. He holds a Ph.D. in Sales and Marketing from the University of Lille and Masters in Economics/Mathematics and Finance from Ghent University. His professional experience includes work as a Business Analyst at Deloitte. His primary research interests include customer churn prediction, AI applications in marketing, explainable AI for business, and life event-based marketing. He develops advanced machine learning models for customer behavior prediction and retention strategies. De Caigny's recent publications demonstrate strong focus on developing interpretable machine learning models for business applications, particularly in customer churn prediction and financial decision support. His work increasingly incorporates deep learning and natural language processing techniques.
Daniel Adelman is the Charles I. Clough, Jr. Professor of Operations Management at the University of Chicago Booth School of Business. He joined the faculty in 1997 after completing his PhD in industrial engineering and operations research at Georgia Tech. Adelman is a leading expert in Business Analytics and Management Analytics, helping companies deploy data and decision analysis to build world-class strategic and tactical management capabilities. Adelman received his PhD in industrial engineering and operations research in 1997, along with a bachelor's degree in industrial engineering and a master's degree in operations research, all from the School of Industrial and Systems Engineering at the Georgia Institute of Technology. Daniel Adelman's research focuses on applying analytical models to solve complex business problems across multiple industries. He has worked with firms from diverse sectors including internet services, chemical distribution, airlines, third party logistics, fiber-optics manufacturing, semiconductor manufacturing, oil, and healthcare. His research integrates real-world data with analytical models to bring structure and discipline to decision and control processes, enabling firms to achieve higher profits with lower risk. Adelman's recent work has concentrated heavily on healthcare analytics, where he leads the Healthcare Analytics Laboratory at Chicago Booth. This lab works with teams of doctoral and MBA students on projects with major healthcare institutions to optimize clinical, operational, and financial outcomes. His research spans foundational operations research including approximate dynamic programming, inventory theory/supply chain management, and revenue management/pricing optimization, as well as examining the linkage between operational performance metrics and financial performance of firms. Adelman's publications show a clear trend toward increasing focus on healthcare applications while maintaining strong theoretical foundations in operations research. His earlier work focused more on general operations management problems like inventory control and supply chain optimization, while his recent publications demonstrate a strategic shift toward healthcare analytics, particularly examining surgical team dynamics, hospital performance metrics, and resource allocation during public health emergencies like the COVID-19 pandemic. George B. Dantzig Prize (1998) for the best dissertation in operations research and management sciences that is innovative and relevant to practice Adelman regularly advises doctoral and MBA students through the Healthcare Analytics Laboratory at Chicago Booth. He has served as Associate Editor for Management Science, currently serves as Associate Editor for Manufacturing and Service Operations Management, and is the Area Editor for Operations and Supply Chain at Operations Research. His industry collaborations include significant projects with Akamai on internet pricing, with GE Global Research Labs on the electricity smart grid, with BP on gasoline supply contract portfolio optimization, and with Symantec on software release planning. Adelman leads the Healthcare Analytics Laboratory at Chicago Booth, which brings together interdisciplinary teams of doctoral and MBA students to work on a portfolio of projects with major healthcare institutions. The lab focuses on optimizing clinical, operational, and financial outcomes through advanced analytics and decision modeling.
Eva Ascarza is a Professor of Business Administration in the Marketing Unit at Harvard Business School (HBS) . She co-founded the Customer Intelligence Lab at HBS's D 3 Institute, focusing on responsible and effective customer data utilization. Research Interests include: Customer retention and churn analysis Algorithmic bias in marketing AI Field experimentation (A/B testing) for targeting optimization Customer lifetime value (CLV) modeling Dynamic personalization strategies Scientific Awards and Recognitions: 2023 Weitz-Winer-O'Dell Award (winner) 2022 Paul E. Green Award (PNAS publication) 2020 Marketing Science Institute (MSI) Scholar 2019 Erin Anderson Award for Emerging Female Scholar 2018 Paul E. Green Award (JMR publication) 2014 Frank M. Bass Outstanding Dissertation Award Her articles demonstrate cutting-edge applications of statistical modeling , Bayesian methods , and fair AI frameworks in modern marketing challenges.
Anocha Aribarg is a Professor of Marketing and Area Chair of Marketing at the Ross School of Business, University of Michigan, with additional faculty affiliation at the Center for Southeast Asian Studies (CSEAS). Her interdisciplinary research bridges psychological theory, consumer behavior, and advanced statistical modeling to address complex marketing challenges. Education: PhD in Marketing, University of Wisconsin, 2004 MBA, University of Wisconsin-Milwaukee, 1998 BS in Statistics, Chulalongkorn University, Thailand, 1994 Research Focus: Prof. Aribarg investigates cognitive processes in consumer decision-making, specializing in individual/joint choice dynamics, product search behaviors, and responses to marketing stimuli. Her methodology integrates Bayesian econometrics with physiological measures (eye tracking, skin conductance) and multi-method experimental designs to uncover hidden decision mechanisms. Publication Trends: Her 14 recent publications (2009-2024) reveal consistent innovation in choice modeling, with increasing emphasis on attention dynamics (2020), moral psychology in aesthetics (2022), and high-frequency service data integration (2023). Work appears predominantly in Marketing Science Journal of Marketing Research, and Psychological Science, demonstrating methodological rigor across consumer behavior, advertising, and service contexts. Academic Service: She serves as Associate Editor for Marketing Science, Journal of Marketing, and Journal of Marketing Research, while contributing to the Journal of Retailing editorial board. Teaching: Prof. Aribarg delivers graduate-level courses in Marketing Research and Analytics and Predictive Analytics at Ross, emphasizing data-driven decision frameworks.
**Dr. JIN Chen** is an **Associate Professor** in the **Department of Information Systems and Analytics** at the **National University of Singapore (NUS) School of Computing**. He holds a PhD in Industrial Engineering and Management Science from Northwestern University (U.S.) and joined NUS in 2018 after postdoctoral work at the Wharton School, University of Pennsylvania. His research focuses on **online platforms**, **information systems operations**, and **digital transformation**, with a particular interest in addressing challenges like fake information dissemination and platform competition. His work bridges **operations management** and **information systems**, emphasizing practical applications in e-commerce and fintech. **Education**: B.Sc. (Shanghai Jiao Tong University) M.Sc. & Ph.D. (Northwestern University, U.S.) **Research Interests**: Platform design and competition Information bundling and pricing strategies Consumer search behavior Right-to-repair policies and environmental impacts **Awards & Recognition** (selected): Finalist, MSOM Service Management SIG Best Paper Award (2024) Nomination for NUS Young Researcher Award (2022–2024) Winner, INFORMS ENRE Young Researcher Prize (2022) Teaching Excellence Awards (2021–2023) **Key Projects**: Optimal information structure design to combat fake orders/reviews Environmental and welfare implications of right-to-repair laws Strategic bundling and pricing in multi-service platforms
Dr. Chandranath Adak is an Assistant Professor at the Department of Computer Science and Engineering, Indian Institute of Technology Patna (IIT Patna), and concurrently serves as a Visiting Fellow at the School of Computer Science, University of Technology Sydney (UTS), Australia. He holds a Ph.D. in Analytics from UTS (2019) and previously served as an Assistant Professor at Indian Institute of Information Technology Lucknow (IIITL) and the Centre for Data Science at JIS Institute of Advanced Studies, Kolkata. Education: Ph.D. (Analytics), University of Technology Sydney (2019) M.Tech., Computer Science and Engineering, University of Kalyani (2014) B.Tech., Computer Science and Engineering, West Bengal University of Technology (2012) Research Interests: His work spans Computer Vision, Deep Learning, Reinforcement Learning, Document Image Analysis, and AI-driven solutions for healthcare, forensics, and industrial automation. He has pioneered methods in biomarker detection using electrochemical sensors combined with ML models, handwriting analysis for educational and forensic applications, and anomaly detection in industrial systems. His research bridges theoretical advances with real-world applications, such as medical diagnostics and quality control systems. Publications: His recent work includes innovations in biosensor-based medical diagnostics, handwriting evaluation systems, and transformer networks for historical document analysis. These contributions reflect a focus on interdisciplinary applications of AI across healthcare, cultural heritage preservation, and industrial automation. Awards: Start-up Research Grant, SERB, India (2022) Dr. Kalam Doctoral Scholarship, UTS (2018) IEEE CIS Graduate Student Research Grant (2017) Senior Member, IEEE (2024) Teaching & Supervision: Taught courses at UTS including 'Introduction to Data Analytics' and supervised research in machine learning and computer vision. His mentorship emphasizes hands-on experience with AI tools and real-world problem-solving. Labs & Teams: Engaged in collaborative projects at UTS's CIBCI Centre and Griffith University's IIIS, focusing on computational intelligence and sensor-driven AI systems.
Ward Whitt is the Wai T. Chang Professor in the Department of Industrial Engineering and Operations Research (IEOR) at Columbia University's Fu Foundation School of Engineering and Applied Science. He joined Columbia in 2002 after a 25-year research career at AT&T, including positions at Bell Labs and AT&T Labs, where he was named an AT&T Fellow. He is also an Affiliated Member of the Financial and Business Analytics center. Professor Whitt's research focuses on stochastic processes and their applications in real-world systems. His primary areas of interest include queueing theory, stochastic-process limits, numerical transform inversion, and modeling of customer contact centers and telecommunications networks. His work bridges theoretical probability with practical engineering solutions, particularly in large-scale service systems. The available publication indicates a strong emphasis on stochastic-process limits and their use in approximating complex queueing systems. His research trends show a consistent focus on asymptotic methods, diffusion approximations, and performance analysis of stochastic models over decades. Elected to the National Academy of Engineering (1996) Professor Whitt has advised numerous graduate students and postdoctoral researchers throughout his career, though specific names are not listed in the provided text. He has led multiple research projects funded by industry and federal agencies, particularly in the domains of telecommunications and service operations, leveraging his expertise in applied probability and performance modeling. He is affiliated with research initiatives in financial and business analytics at Columbia, contributing methodological advances in stochastic modeling to data-driven decision-making systems.
