معرفی
Yabing Jiang is an Associate Professor at the Department of Information Systems, Analytics & Supply Chain within the Lutgert College of Business at Florida Gulf Coast University (FGCU). Holding a Ph.D. in Computers and Information Systems from the University of Rochester (2005), she applies economic theories and methodologies to study IT-related topics such as digital transformation, electronic commerce, corporate governance, and service facility design. Her work bridges Information Systems, Business Operations, and Consumer Behavior.
- Education: Ph.D. in Computers and Information Systems from the University of Rochester (2005)
Her research focuses on IT-enabled business models, including pricing strategies in digital markets, consumer review systems, incentive contracting in service facilities, and the role of information technology in corporate governance. Publications in journals like Information Systems Research and Journal of Management Information Systems reflect her expertise in areas such as cross-market integration, digital platform competition, and data-driven business process optimization.
The 15 most recent publications highlight her contributions to digital transformation, consumer behavior in e-commerce, and IT-enabled corporate governance. Topics include online privacy policies, teaching tactics in programming, and capacity planning for service facilities. These works demonstrate interdisciplinary engagement with Information Systems, Business Strategy, and Consumer Trust in Digital Environments.
