Wim Strijbosch

Wim Strijbosch is a Researcher at the Breda University of Applied Sciences within the Academy for Leisure & Events, focusing on the Leisure and Tourism Experiences department. His work integrates neuroscience methods like EEG and skin conductance to study emotional dynamics in tourism and leisure experiences. He leads projects on dark ride experiences, visitor inclusivity, and storytelling in museums.

Research Interests: Emotions in tourism, temporal dynamics of experiences, themed entertainment design, and neuroscientific approaches to measuring lived experiences. His Experience Lab employs cutting-edge tools to decode how emotions shape memorable experiences.

Notable Projects: Includes 'Measuring Emotions and Experiences' (2016-2021), 'Dark Ride Cube Conceptualization' (2024), and studies on inclusivity for hearing-impaired visitors. Collaborations span institutions like Apenheul, Van Gogh Brabant, and IAAPA.

• Awards: Literati Award 2020 (shared)
• Grants: Multiple projects funded by NWO, CELTH, and industry partners

His Experience Design research emphasizes practical applications for attractions, museums, and theme parks, with media presence in podcasts like Theme Park Science and Dutch news outlets.