Vince Ford

Vince Ford is an Instructor of Music Leadership at the University of Rochester’s Eastman School of Music. He concurrently serves as the Senior Vice President of Strategy and Innovation at the Curtis Institute of Music, overseeing external engagement, digital expansion, and strategic projects. His expertise spans digital strategy, audience growth, branding, and fostering high-performing teams.

Education:

• MBA from Emory University
• Doctorate from Temple University (research focus: digital engagement in performing arts)

Research interests include leveraging technology to enhance arts accessibility, digital innovation in conservatories, and the intersection of marketing and artistic programming. He leads Curtis’ digital initiatives, expanding their global reach through live streams, recordings, and social media, engaging over 1 million annually. At Eastman, he chairs the Digital Studies program and directs the Innovation Lab, developing media and tech projects for conservatory artists.

Notable achievements include a 400% ticket sales increase at the New York Philharmonic, leading a multi-year Curtis rebranding, and spearheading fundraising initiatives with institutional trustees.