Vijay Mehrotra

Dr. Vijay Mehrotra is a Professor of Business Analytics at the University of San Francisco's School of Management. He leads the MBA Customer Success Management program, the first of its kind globally, and directs the MBA Business Analytics curriculum. His prior decade in Silicon Valley included roles as an analytics consultant, entrepreneur, and executive. He contributes regularly to Analytics magazine through his column 'Analyze This!' and advises tech startups.

• Education: PhD in Management Science & Engineering from Stanford University (1992), MS in Operations Research (1989), and BA in Mathematics, Economics, and Statistics from St. Olaf College (1986).
• Appointments: Director of Customer Success Management Initiatives; Academic Director of the MBA for Executives Program.

His research focuses on customer success management, digital transformation, and service operations. He explores topics like B2B relationships, call center optimization, and data-driven decision frameworks. Recent articles highlight trends in AI-driven business strategies and B2B customer health metrics.

His awards include the 2024 Outstanding Graduate Teaching Award and recognition as a Global Top 100 Customer Success Thought Leader (2023). He has advised over 20 startups and contributed to corporate consulting projects on technology adoption.