Tolga KAYASU

Tolga KAYASU is a part-time academic instructor teaching International Marketing at Beykoz University and Advertising at Uskudar University. With a professional background spanning national/international advertising agencies (e.g., Ogilvy) and health institution marketing departments, he established Turkey’s first full-service shopping mall/retail-specialized agency, Koperatiff, in 2020. The agency expanded to Montenegro and Azerbaijan by 2021.

• Education: Undergraduate in Public Relations & Advertising; MBA with thesis at Bahçeşehir University

Research Interests focus on marketing and advertising within retail environments, brand management, and health tourism. His practical work emphasizes shopping mall marketing strategies and sector-specific agency solutions.