معرفی
Dr. Tekle Shanka is a Senior Lecturer at Curtin University's School of Management and Marketing within the Faculty of Business and Law. He holds academic credentials including a PhD, MBus, PGradDip(Bus), and BA. His teaching focuses on Tourism Marketing at undergraduate and postgraduate levels, and he supervises Higher Degree by Research (HDR) students.
Research Interests:
- Memorable tourism experiences
- Destination marketing and image
- Special interest tourism
- Social media and tourism
- Medical tourism
- Ecotourism development in developing countries
- Food heritage and tourism
Key Achievements:
- Editorial Board Member: Asia Pacific Journal of Tourism Research and Tourism Analysis
- Recipient of the 2015 Highly Commended Paper Award (Emerald Literati Network)
- Best Paper Awards at the 2011 Social Media in Hospitality & Tourism Conference and 2009 ANZMAC
Teaching & Engagement:
Teaches MKTG2003 (Tourism Marketing) and MKTG5001 (Contemporary Issues in Tourism Marketing). His work bridges academic research with industry needs, emphasizing practical applications in destination management and tourism strategy.
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