معرفی
Tansev Geylani serves as a Professor of Business Administration at the Joseph M. Katz Graduate School of Business, University of Pittsburgh, where he has contributed to the Marketing and Business Economics department since joining the faculty in 2004. His academic role integrates rigorous research with teaching excellence, as evidenced by his dual recognition through Katz Excellence awards in both research (2009) and teaching (2008).
His educational foundation includes a PhD and MS in Industrial Administration from Carnegie Mellon University (2004, 2002), an MBA from Koç University (1999), and a BS in Mechanical Engineering from Middle East Technical University (1997). This multidisciplinary background informs his analytical approach to business problems.
Professor Geylani's research program critically examines strategic interactions in competitive markets, with core interests spanning pricing mechanisms, retail channel dynamics, product line optimization, information sharing in supply chains, co-branding effects, media economics, digital platform competition, and regulatory impacts on marketing practices. His work consistently bridges theoretical frameworks with real-world business applications, particularly in evolving digital landscapes.
His publication trajectory from 2007-2022 reveals a strategic evolution from traditional retail and channel topics toward contemporary digital economy challenges. Recent works address native advertising regulation, streaming platform disruptions, and media bias in the age of user-generated content, demonstrating responsiveness to industry transformations while maintaining methodological rigor through collaborations with leading scholars like E. Gal-Or and A. Dukes.
His scholarly contributions have earned significant recognition, including the Marketing Science Institute Young Scholar award (2009) and multiple service honors from Management Science. He maintains active editorial engagement as a board member for Marketing Science, reflecting his standing in the academic community.
- Marketing Science Institute Young Scholar (2009)
- Management Science Distinguished Service Award (2009, 2011, 2013)
- Management Science Meritorious Service Award (2012)
- Katz Excellence in Research Award (2009)
- Katz Excellence in Teaching Award (2008)
- Top 25 Reviewer by Marketing Science (2017)
While specific grant details and advisee relationships aren't documented in the source material, his sustained publication record in premier journals like Management Science and Marketing Science indicates robust research leadership. His current editorial role and recent publications suggest ongoing mentorship activities and continued scholarly impact in marketing science and business economics.
