معرفی
Dr Stephen Saunders is a Senior Lecturer in the Monash Business School at Monash University. Holding a DCom from the University of Johannesburg and an MBA from the University of the Witwatersrand, he is also an Australian Marketing Institute Certified Practising Marketer (CPM).
- Academic Rank: Senior Lecturer
- Key Research Themes: Marketing Systems, Social Marketing, Consumer Vulnerability, Water Sanitation Hygiene (WaSH), Informal Sector
His research explores the societal impacts of marketing systems, emphasizing systems dynamics and participatory action methods in marginalized communities. Recent work focuses on:
- Non-monetary value exchange for community well-being (2024)
- Tourism's role in social marketing and sustainability (2024)
- Green consumer behavior in retail (2023)
He has secured Australian Aid (DFAT) funding for projects like Water and Sanitation Markets in the Pacific (2013–2016), and received multiple teaching accolades including:
- Dean’s Award for Teaching Excellence (2006, 2011)
- Vice-Chancellor’s Education Award Nomination (2012)
Active in multidisciplinary publishing, he contributes to journals such as Marketing Theory, Journal of Sustainable Tourism, and Social Science & Medicine.
