معرفی
Dr. Shima Saniei is a Lecturer in Public Relations at RMIT University's School of Media & Communication, located at the City Campus in Australia. Her research focuses on activist public relations, social license to operate, and community engagement, with a particular emphasis on how narratives and strategies are co-created in activist and entrepreneurial contexts. She holds an ORCID identifier (0000-0003-0407-4624) and can be reached via shima.saniei@rmit.edu.au.
Her work bridges public relations theory with practical applications in social activism, crowdfunding, and international entrepreneurship. Key research areas include intersectionality in advocacy, institutional challenges in developing economies, and the dynamics of identity in organizational communication. Dr. Saniei’s interdisciplinary approach integrates insights from management studies, communication, and development economics to address complex socio-economic issues.
Notable contributions include exploring how activist groups co-create narratives with communities (Community-Led Issue Framing, 2024), analyzing the social license in corporate and crowdfunding contexts, and examining behavioral models of SME internationalization. Her research highlights the interplay between institutional frameworks and grassroots initiatives, offering actionable insights for practitioners and policymakers.
While no formal awards are listed, her publications reflect a growing impact in areas like activist communication strategies and entrepreneurial reputation management. Her teaching and research emphasize ethical and participatory approaches to public relations, aligning with RMIT’s commitment to social responsibility and innovation.
