Sanjay Jain

Sanjay Jain is a Professor of Marketing at the Naveen Jindal School of Management, University of Texas at Dallas, since 2016. He holds the O.P. Jindal Distinguished Chair established in 2012 to support his research. Previously, he held the J.C. Penney Endowed Chair at Texas A&M University's Mays Business School from 2006-2016, and taught at the University of Maryland and Purdue University.

• PhD in Marketing, University of Arizona
• Bachelor’s in Industrial Engineering, Indian Institute of Technology Roorkee

Jain specializes in competitive strategy, behavioral game theory, and experimental game theory, focusing on how consumer psychological/sociological phenomena influence firm behavior. His work bridges marketing theory with strategic decision-making, offering insights for corporate practices and public policy formulation.

He has served as associate editor for Management Science, Marketing Science, and Quantitative Marketing and Economics, and sits on the editorial review board of the Journal of Marketing Research. His research appears in top-tier journals including Journal of Marketing Research, Marketing Letters, Marketing Science, and Management Science.

• Outstanding Service Award (2009-2011) from Management Science