معرفی
Stefania Carraro serves as a Senior Lecturer in the Department of Marketing at SDA Bocconi School of Management, Bocconi University, actively teaching core courses for the 2025/2026 academic year including Managing Growth and Evaluation Performance, Business Planning & Creative Entrepreneurship, and Leading Sustainable Transformation in Luxury Brands.
Her research specialization spans strategic marketing domains with emphasis on:
- Luxury brand sustainability transitions
- ESG-integrated governance models
- Creative retail communication strategies
- Entrepreneurial business planning frameworks
- Sustainable service management in premium sectors
- Complex problem-solving methodologies
Her instructional focus directly addresses contemporary industry challenges in luxury, retail, and sustainable finance through applied workshop formats and performance evaluation systems.
۰مقاله منتشرشده
