
معرفی
Roopali Misra is a Lecturer in Business & Accounting at Charles Darwin University (CDU), affiliated with the Faculty of Arts and Society and the Asia Pacific College of Business and Law. She specializes in Management, Marketing, and Work Integrated Learning (WIL), with a focus on sustainability, student retention, and Importance Performance Analysis. Misra holds a Master’s degree by Research in Social Sciences from the National University of Singapore and is currently enrolled in a PhD program at CDU. With over a decade of academic experience at CDU, she has taught extensively at both undergraduate and postgraduate levels across management, marketing, and research disciplines.
Her professional roles extend beyond teaching: since 2011, she has coordinated CDU’s Professional Practice Program (WIL), managing over 150 industry partner companies and placing more than 1,000 students in Northern Territory placements. This program emphasizes collaboration with sectors such as advertising, finance, automotive, retail, and telecommunications. Misra’s pre-CDU career involved market research across diverse industries including government and not-for-profit organizations.
Misra’s research aligns with UN Sustainable Development Goals (SDGs), particularly in sustainability education and addressing systemic challenges in higher education. Her work investigates strategies to enhance student retention, improve marketing practices for universities, and reduce barriers to sustainable development. She has also contributed to studies examining gender disparities in the ICT sector and service industry globalization in Australia.
Though no explicit scientific awards are listed, her research outputs have garnered significant attention, including citations and social media engagement. Her grants and advising activities are not detailed in the provided texts, but her leadership in WIL reflects a strong commitment to bridging academic and professional environments. Misra actively collaborates with industry stakeholders and academic peers to advance practical and sustainable solutions in education and business management.


