معرفی
Robin Gustafsson is an Associate Professor of Strategic Management at Aalto University's Department of Industrial Engineering and Management. Currently on partial leave to co-found epicMeets, his research focuses on strategy and organization in technology-induced industry disruptions, with emphasis on digitalization and platform economy dynamics.
His research examines competitive advantage in digital markets, platform/data business models, open science/innovation governance, and agile strategy work. He investigates how playfulness and visual tools like LEGO® Serious Play® enhance strategic cognition during industry transformations, bridging institutional theory with practical strategy execution.
Recent publications (2023-2025) reveal three dominant trends: platform ecosystem strategies (particularly Big Tech acquisitions), cognitive aids in strategic decision-making, and sustainability-compliance intersections. His work consistently integrates strategic management with information systems and cognitive science perspectives.
Scientific recognition includes:
- Nomination to The Swedish Academy of Engineering Sciences in Finland (2013-)
- Emerald Literati Network Award for Excellence (2017) for temporal institutional analysis
Advising spans 10 doctoral graduates (including Tomasz Mucha on ML in organizations and Niko Lipiäinen on value capture) and 24 named master's students across 50+ theses. Current research projects include IN2MISSION (mission-oriented innovation), digital history of telecom exchanges, and playfulness in strategy workshops.
He facilitates global strategy workshops for corporations and governments using experiential methods, translating academic insights into agile strategy practices for the digital economy.
