Raul Galang

Raul Galang serves as an Adjunct Professor in the Department of Marketing at Colorado State University, teaching Product Design (MKT 364). With over 20 years of industry experience spanning enterprise software, industrial automation, consumer electronics, and renewable energy sectors, he bridges academic theory with real-world business strategy through startup leadership and corporate innovation.

His educational background includes a Bachelor of Science in Electrical Engineering from the University of Missouri and an MBA in Marketing and Strategy from The University of Texas at Austin, which catalyzed his transition from engineering to product management.

Professor Galang's research centers on Product Innovation and Marketing Strategy, emphasizing Design Thinking and Human-Centered Design methodologies. He actively integrates Generative AI as a practical business tool—comparable to Microsoft Office—to enhance student readiness for evolving workplace demands. His expertise extends to Entrepreneurship and Startup Management, informed by firsthand experience scaling three ventures where innovation thrives at the intersection of curiosity, agility, and customer empathy.

In MKT 364, he guides undergraduate students through a capstone project applying Design Thinking to solve real-world problems, with explicit focus on rebuilding critical soft skills like critical thinking, communication, and storytelling often eroded by digital saturation. This hands-on approach delivers portfolio-ready experiences that directly translate to job interview success, emphasizing tangible skill development over theoretical instruction.