معرفی
Dr. Raluca Moise is a Senior Lecturer in Communications at the School of Communication & Creativity, City, University of London, where she also serves as the UG Media and Communications Lead and Deputy Director of the Department of Media, Culture and Creative Industries. Her research and academic leadership focus on public relations, strategic communications, and the evolving nature of media and communication industries.
Her research interests include:
- Public relations theory and practice
- Professionalization and institutionalization of PR
- Freelancing and flexible work in communication industries
- Diaspora diplomacy and civic engagement
- Gender and labor in media sectors
- Curriculum development in PR education
- Critical and neo-institutional approaches to organizational communication
Her recent publications reveal a strong trend toward interdisciplinary research at the intersection of communication, labor studies, and political science. She frequently explores the impact of digital technologies on PR practices, the wellbeing of freelancers, and the role of communication in democratic participation. Her work often employs mixed methods and critical analysis, contributing to both academic discourse and industry practices.
Dr. Moise is actively involved in academic service and knowledge dissemination:
- Co-editor of an upcoming book on Gender and Freelancing in Communication Industries (Emerald Publishing)
- Lead on a special issue on Flexible Working Schemes in Media and Communication Industries
- Reviewer for the 2023 EUPRERA Congress
- Member of EUPRERA and active participant in 'Women in PR' and 'Education in PR' networks
She has collaborated extensively with scholars such as Dr. Anca Anton (University of Bucharest) and Dr. Michal Chmiel (Royal Holloway, University of London) on projects analyzing PR education in Europe and the experiences of communication freelancers. Her advisory and collaborative roles highlight her engagement in shaping the future of PR scholarship and pedagogy. She has also contributed to industry reports, such as The UK Branded Content Industry, demonstrating her commitment to bridging academic research with professional practice.
Dr. Moise has previously held lecturing positions at the University of the Arts London and the University of Bucharest and has professional experience in public relations, advertising, and digital publishing, enriching her academic perspective with practical insights.
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