معرفی
Peter Magnusson is a Professor of Business Administration specializing in Industrial Engineering Management at Karlstad Business School, Karlstad University. He has over two decades of industry experience in R&D from Ericsson and Telia, holding a dozen patents in telecommunications. Since 2004, he has been fully affiliated with the Service Research Center, focusing on service innovation, product/service innovation, and managing creativity. His work emphasizes user contributions to ideation processes and ambidextrous organizational strategies.
Research interests span servitization, idea screening methodologies, frontline employee innovation, and leveraging user insights for technology-based service development. Notable contributions include frameworks for holistic intuitive screening and evaluating user appropriateness in idea judgment.
Publications appear in journals like Journal of Innovation Management, Technovation, and Journal of Product Innovation Management. His recent work explores AI-driven quality assurance in tourism applications and ambidextrous leadership in digital innovation.
Labs/Teams: Active in the Service Research Center, collaborating with industry partners on servitization and innovation management projects. No explicit mention of grants or awards, though multiple nominations are noted.
