معرفی
Patti Douglass is an Assistant Professor at Texas Tech University's College of Media & Communication, where she teaches courses such as MCOM 1300 Foundations of Media and Communication, ADV 3312 Advertising Writing, and PR 3312 Public Relations Writing. Her academic journey includes a B.A. in Telecommunications from Texas Tech University (1990), a Master of Pastoral Studies from Loyola Institute of Ministry, and a Ph.D. in Media and Communication from Texas Tech University (2024).
- B.A., Telecommunications, Texas Tech University
- Master of Pastoral Studies, Loyola Institute of Ministry
- Ph.D., Media and Communication, Texas Tech University
Her research focuses on leveraging communication to foster intergroup empathy, particularly examining how storytelling in long-form media can bridge societal divides. She employs methodologies like experiments, surveys, and semi-structured interviews to analyze the impact of narratives in brief media consumption contexts.
Patti's teaching emphasizes foundational media and communication skills, including public relations strategies, advertising writing, and media literacy. She actively promotes student development through mentorship and practical training.
Scientific awards include the 1990 Communicator of the Year from the Lubbock Professional Chapter of Association for Women in Communications and the 2010 Silver Medal Award from the Lubbock Advertising Federation.
