معرفی
Dr. Padmali Rodrigo is an Associate Professor in Marketing at Northumbria University and Head of Postgraduate Education at Newcastle Business School. She holds a PhD, MSc, and BA(Hons) from Northumbria University. Her research focuses on digital mindfulness, social media misinformation, sustainable consumption, and pedagogical strategies using Neuro-Linguistic Programming (NLP). She leads projects like the Chartered ABS-funded study on knowledge exchange in UK business schools, which influenced policy discussions in the House of Commons. She is a Chartered Marketer and serves on diversity committees for AAA.
- Education: PhD (2014), MSc (2010), BA (2009) in Marketing from Northumbria University
Her research explores topics such as consumer behavior in tourism, luxury brand ethics, and doctoral student engagement. Notable publications include studies on recycling behavior (Journal of Sustainable Tourism), digital resilience to fake news (Information Systems Frontiers), and proactive personality analysis (Personality and Individual Differences).
She has secured grants from Chartered ABS and contributed to national policy dialogues through her research on knowledge exchange. Awards include HEA Fellowship and recognition as a global innovation leader by KEVRI.
