Oliver Baumann

Oliver Baumann serves as Professor with special responsibilities at the Department of Business & Management within the Faculty of Business and Social Sciences at the University of Southern Denmark. He concurrently leads the Section Strategic Organization Design (SOD), driving research at the intersection of organizational theory, strategic management, and innovation processes.

His research program investigates how organizations develop adaptive capabilities amid technological change and environmental uncertainty. Key contributions examine modular organizational designs, performance feedback systems, and collaborative search mechanisms in complex problem-solving contexts. Recent work increasingly addresses the integration of artificial intelligence and blockchain technologies into organizational structures, with empirical studies spanning platform ecosystems and news industry transformations. His scholarship bridges theoretical organization studies with practical challenges of technological adaptation across multiple sectors.

Analysis of his publication trajectory reveals growing emphasis on computational approaches to organizational design, particularly regarding how algorithmic systems interact with human decision-making in dynamic environments. His 2023-2025 work shows heightened focus on AI-mediated collaboration, platform ecosystem dynamics, and adaptation mechanisms in disrupted industries like media and manufacturing. The consistent thread across his scholarship remains understanding how organizations balance exploration and exploitation under varying conditions of complexity.

As head of the Strategic Organization Design section, Baumann directs research initiatives that connect with SDU's Digital Democracy Centre through investigations of technology-mediated collaboration and information ecosystem dynamics. His leadership role facilitates cross-disciplinary engagement with societal implications of digital transformation.