معرفی
Noushan Memar holds dual roles at Mälardalen University: Accreditation Administrator and Academy Alumni Relations Administrator/Coordinator. As part of the Division of Education Support, they manage accreditation policies, statistical analysis for reviews, and organize events. They also oversee alumni data systems and corporate advisory board relations, focusing on lifelong learning initiatives.
Currently a Doctoral Candidate in Business Administration at Mälardalen University and the Swedish Graduate School of Management and IT (MIT), Memar's research examines subsidiary managers' roles in multinational enterprises (MNEs), particularly how charter changes (e.g., R&D mandates) impact innovation performance. Their academic interests include effectuation theory, business relationship dynamics, and sustainability frameworks in international marketing.
Memar contributes to teaching in EFMD-accredited programs: the Bachelor's in International Business Management and Master's in International Marketing. Their pedagogical focus includes gamification and experiential learning strategies.
