معرفی
Dr. Noel Murray is an Associate Professor in Business and Economics at The George L. Argyros College of Business and Economics, Chapman University. His expertise spans Consumer Culture Theory, Cross-Cultural Marketing, and Global Advertising, with a focus on ethical and societal implications.
- Education: Ph.D. from The Pennsylvania State University, MBA from University of Bridgeport, BBA from University of Limerick.
His research examines financial services advertising, moral hazard in finance, and cultural dynamics in global marketing. Recent publications include analyses of Game of Thrones for place branding and memetic strategies in advertising.
Dr. Murray serves as an associate editor for the Journal of Global Marketing and Journal of Modelling in Management, with over 40 peer-reviewed works. Professional experience includes roles at Apple Computer, Digital Computer, Inc., and Bank of Ireland.
