Nicole Newton

Nicole Newton is a Consultant Lecturer in the Marketing department at the Carlson School of Management, University of Minnesota. She bridges academia and industry practice, teaching undergraduate and graduate students about marketing research and buyer behavior.

• Education
  • Bachelor's degree in Economics, University of Minnesota
  • MBA, Fordham University

Newton specializes in customer experience and market insights, with a focus on helping B2B organizations leverage customer insights for strategic decision-making. Her work emphasizes driving loyalty, identifying growth opportunities, and developing new products/services through customer-centric approaches.

Previously, she led customer experience and market insight programs at Thomson Reuters, a Fortune 500 company. She currently serves as a lecturer with office location at 3-150 CSOM and contact number 612-624-5055.