Natalia Mæhle

Professor Natalia Mæhle at the School of Business, Western Norway University of Applied Sciences, specializes in digital innovations, sustainability, crowdfunding, and consumer behavior. Her research focuses on leveraging digital tools for sustainable transformations in diverse sectors including food systems and aquaculture.

• Lead researcher on EU-funded projects like FOODMISSION and AQUABALANCE
• Teaches Sustainable and Digital Transformations and supervises Master's research projects

Her work bridges cultural-creative crowdfunding practices across Europe and Latin America, explores cross-industry sustainable innovations, and develops frameworks for carbon farming compliance.