Nadia Hassani

Nadia Hassani is a Lecturer in Information and Communication Sciences at the Catholic University of the West (UCO Brest), qualified in the 71st CNU section. She leads the Information Communication Degree program and oversees the minor in event communication and public relations. Her research focuses on organizational communication, digital practices, and health-related communication within organizations. She is affiliated with the CHUS (Humanities and Societies Research Center) and LERASS (Laboratory for Applied Studies and Research in Social Sciences), contributing to axes on mediations, health communication, and organizational change.

Her educational background includes a PhD in Information and Communication Sciences (2014) from Paul Valéry University Montpellier 3. Key research themes include sustainable management, corporate social responsibility, ICT's role in workplace happiness, and ethical digital practices like Big Data governance. She examines virality on social networks for environmental advocacy and digital health startups' social media strategies.

Her recent work explores how organizations use social media during crises (e.g., the Lux Cinema case) and viral strategies for ecological awareness. She has presented at international conferences on topics like digital labor ethics and systemic organizational change. Her interdisciplinary approach integrates media studies, psychology, and management theory to address modern organizational challenges.