Myriam Brouard

Myriam Brouard is an Assistant Professor at the Telfer School of Management, University of Ottawa. Her research focuses on disruptive technologies like NFTs, the Metaverse, and AI, emphasizing equity and inclusion in digital markets. She advocates for marginalized voices in commerce and technology.

Education:

• B.Com. (Concordia University)
• B.A. (Université de Montréal)
• M.Sc. (HEC Montréal)
• Ph.D. (HEC Montréal)

Research Interests:

• Consumer Culture Theory
• Digital Media Consumption
• Social Media Marketing
• Ethical and Socially Responsible Consumption

Her work bridges technology adoption and societal issues, such as racial exclusion in markets and sustainable luxury branding.

Grants:

• Algorithmic Aesthetics: Exploring Consumer Reactions to AI-touch in Art (2024–2026, $13,233)
• Deconstructing Value: An Interdisciplinary Study of NFT Markets (2023–2024, $20,000)