
معرفی
Dr. Murad Ali is an Assistant Professor in the Department of Leadership and Human Resource Management at Northumbria University's Newcastle Business School. He serves as Programme Leader for the MSc Global Human Resource Management program and teaches HRM/OB modules with a focus on interdisciplinary research methodologies. His expertise spans knowledge management, innovation, and sustainability, with publications in top-tier journals such as Human Resource Management Journal and Journal of Business Ethics. Dr. Ali leads funded research projects and holds editorial roles in academic journals. He actively supervises PhD candidates in HRM and OB-related fields.
Research interests emphasize advancing methodological rigor in HRM/OB studies, exploring green competitive advantage through dynamic capabilities, and analyzing organizational behavior in digital transformation. His work bridges theoretical frameworks like job demands-resources theory and protection motivation theory with practical applications in corporate sustainability and innovation.
Key contributions include studies on AI adoption barriers, entrepreneurial leadership's impact on work-life balance, and the role of ethical leadership in green marketing strategies. Collaborations span academia and industry across Asia and the Middle East, reflecting his global perspective in business education and research.
Dr. Ali is a member of professional organizations including the Academy of Management and British Academy of Management. His research philosophy prioritizes evidence-based innovation for societal benefit, integrating academic scholarship with practical business solutions.

