معرفی
Dr. Moulik Zaveri is a Lecturer in the Department of Marketing at Monash University. He is a pracademic with a rich blend of industry and academic experience, having previously served as an Associate Director at Nielsen and as a Consultant at Forethought. He is a Senior Fellow of the Higher Education Academy (UK) and has taught at multiple Australian universities including RMIT University, Federation University, and the University of Melbourne.
Education:
- PhD in Marketing from RMIT University (2012)
- Graduate Certificate in Tertiary Teaching and Learning from RMIT University (2011)
- Master of Business Information Technology from RMIT University (2006)
- Bachelor of Business Administration (Marketing) (2004)
Research Interests:
Dr. Zaveri’s research spans three core areas: B2B Marketing, Social Media Marketing, and Pedagogical Research. His work explores how businesses engage with each other in digital ecosystems, how social media influences consumer behavior, and how marketing education can be enhanced through innovative teaching practices. His research aligns with the UN Sustainable Development Goals, particularly in education and responsible consumption.
His recent publications reflect a strong focus on social media marketing and consumer behavior, with a growing emphasis on AI-driven insights and influencer engagement strategies. The integration of theory with practical marketing challenges is a recurring theme in his work.
Awards & Recognition:
- Senior Fellow, Higher Education Academy (UK)
Teaching & Supervision:
Dr. Zaveri currently teaches Strategic Marketing, Managing Business Networks (B2B Marketing), and Principles of Marketing at Monash University. He is actively accepting PhD students and has experience supervising across diverse cultural and educational contexts.
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