Mohamed Akli Achabou

Mohamed Akli Achabou is a Professor of Strategy, CSR and Ethics of Corporate Marketing at IPAG Business School in Paris. He holds a Habilitation to Direct Research (HDR) from the University of Montpellier 1, a Doctorate in Management Sciences from Montpellier SupAgro, and multiple Master's degrees in Agricultural and Food Economics.

Education:

• 2015: Habilitation to Direct Research (HDR), AES, University of Montpellier 1
• 2010: Doctorate in Management Sciences, Montpellier SupAgro
• 2008: Master in Commercial Engineering, EM Strasbourg
• 2004: Master in Agricultural, Food and Rural Development Economics, ENSA
• 2003: Master in International Food Economics and SME Management, IAM Montpellier
• 2002: Engineer in Agricultural Economics, Algiers

Professor Achabou's research focuses on the intersection of business strategy, corporate social responsibility, and ethical marketing practices. His work particularly examines how CSR initiatives impact consumer behavior, especially in luxury and fashion sectors, with a special interest in animal welfare and sustainability issues. He has made significant contributions to understanding responsible consumption patterns in both developed and developing economies, exploring how consumers perceive and respond to environmentally friendly products and practices. His research demonstrates a consistent trajectory examining ethical consumption from multiple angles, including luxury goods, fashion products, and food waste reduction.

His publication record demonstrates a strong focus on the relationship between sustainability, CSR, and business performance, with numerous articles in top-tier journals such as Journal of Business Research, Journal of Business Ethics, and Business Strategy and the Environment. His research shows a clear evolution from examining basic consumer responses to ethical products toward more complex investigations of how CSR affects financial performance in developing economies and influences brand preference in specific sectors like clothing and luxury goods.

Scientific Awards:

• Best empirical article award at AIMS 2016 conference

Professor Achabou is an active member of the research group 'Towards an Inclusive Business' within the IPAG BS Research Lab. His teaching portfolio is extensive, covering Strategy, Marketing, Responsible Marketing, Organizational Theory, and various economics courses including Business Economics, Socio-economics of Organization, and Microeconomics. He has maintained an international academic presence, serving as a visiting professor at TEMA Alger for Master 2 Business Engineering while continuing his permanent position at IPAG Business School since 2010, following earlier assistant positions at Sup Formation Strasbourg and the University of Montpellier.