Min Ding

Min Ding is the Bard Professor of Marketing at Penn State's Smeal College of Business with a joint appointment in Information Sciences. Holding dual Ph.D.s (Marketing from UPenn; Molecular Biology from Ohio State), his interdisciplinary research spans artificial empathy, logical creativity methods, digital intelligence, and cultural theory.

Research Domains: Develops frameworks including Logical Creative Thinking (LCT), Bubble Theory (socioeconomic development), and Hualish Culture. His technical work focuses on audio-visual analytics applications in marketing, including privacy-preserving face recognition and brand voiceprints.

Leadership: Editor-in-Chief of Customer Needs and Solutions. Former VP of INFORMS Society for Marketing Science. Authored books on creativity methods, Chinese culture, and socioeconomic development.

Awards: Recognized with the Journal of Marketing's Maynard Award (2007) and Journal of Retailing's Davidson Award (2012).