معرفی
Dr. Mikhail Batuev is an Assistant Professor in Sport Management at Northumbria University, UK. He holds a PhD in Sport Studies from the University of Stirling (2016), an MBA in Football Industries from the University of Liverpool (2007, Chevening Scholar), and a BSc in Financial Management. His research focuses on youth sports evolution, mega-sport events, and organizational dynamics in sports like snowboarding, skateboarding, and sport climbing. Previously, he worked at Red Bull GmbH in sport marketing roles, contributing to global events and athlete sponsorships. At Northumbria, he led the MSc International Sport Management program, producing graduates for international organizations.
Education:
- PhD in Sport Studies, University of Stirling (2016)
- MBA in Football Industries, University of Liverpool (2007)
- BSc (Hons) in Financial Management
Research Interests: Explores sport policy responses to global crises (e.g., pandemic impacts), organizational legitimacy of action sports, and the transition of participatory activities into Olympic sports. His work bridges qualitative and quantitative methods, addressing topics like athlete training adaptations during lockdowns and cross-national sport governance.
Key Contributions: Co-authored influential studies on pandemic sport policies, athlete training during lockdowns (12,526 global participants), and the Olympic inclusion of sports like climbing. His 2020 chapter on snowboarding and skateboarding remains a key text in sport evolution studies.
Awards:
- UK Chevening Scholarship (2007)
Professional Activities: Organized the Football Collective 2024 conference and actively collaborates internationally. His work aligns with UN SDG 4 (Quality Education) through sport management education and workforce development.

