Matthias Förster

Matthias Förster is a doctoral student at the Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU), affiliated with the School of Business, Economics and Society and the Chair of Information Systems I, Innovation and Value Creation (led by Prof. Dr. Möslein). He concurrently works at BMW Group in Munich, analyzing data-driven business models. His research focuses on realizing value from data through innovative business models, emphasizing data’s role in organizational success and monetization.

Education: M.Sc. in Business Innovation and Management Consulting (2016) and B.A. in Business Administration (both from Munich University of Applied Sciences).

Research Interests:

• Data-Driven Business Models
• Value Realization from Data
• Business Model Innovation
• Qualitative/Quantitative Methodologies

Key Publications: Focused on employee perspectives in data-driven models and innovation strategies for data-centric business models. Recent work appears in Electronic Markets (2022) and HMD: Praxis der Wirtschaftsinformatik (2021).

Labs/Teams: Active in the Chair’s research group exploring system dynamics and business model innovation.