معرفی
Marta Widz is Professor of Practice in Strategy and Operations at SDA Bocconi School of Management (Bocconi University), specializing in Entrepreneurship & Family Business. Her work bridges academic rigor and practical business insights, with a focus on sustainable business models and organizational evolution.
Her research explores:
- Entrepreneurial transitions in emerging economies
- Identity development in family business groups
- Sustainable innovation in corporate structures
- Knowledge networks for business families
- Circular economy implementation strategies
Her publications demonstrate consistent focus on entrepreneurial systems, with recent emphasis on sustainability frameworks (60% of 2019-2023 publications) and family business dynamics (83% of works). Research methodologies blend institutional theory, case studies, and strategic analysis across diverse economic contexts.
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