Marissa G. Hall

Dr. Marissa G. Hall is an Assistant Professor in the Department of Health Behavior at the University of North Carolina at Chapel Hill's Gillings School of Global Public Health. She holds affiliations with the Lineberger Comprehensive Cancer Center and Carolina Population Center. Her research focuses on designing population-level strategies to address preventable health issues like poor nutrition, tobacco use, and alcohol consumption, with particular emphasis on Latino populations. She directs the Policy Insights Lab and has expertise in experimental design, meta-analysis, and structural equation modeling.

Education: PhD in Health Behavior (UNC-Chapel Hill, 2017); MSPH in Health Behavior (UNC-Chapel Hill, 2012); BA in International Studies (UNC-Chapel Hill, 2008).

Research interests include behavioral science applications to public health policy, health disparities, and the impact of warning labels on consumer behavior. Notable awards include the NIH K01 Career Development Award, Junior Faculty Development Award, and Marci Kramish Campbell Dissertation Award.

Her work bridges academic research with policy impact through initiatives like the UNC Mini Mart experimental lab, exploring retail environment interventions. She emphasizes culturally informed messaging and equitable policy design, addressing issues like toddler milk marketing, sugary drink claims, and alcohol 'pinkwashing.'

Grants and collaborations include NIH-funded studies and partnerships with organizations like the Global Food Research Program. Her lab's activities span qualitative and experimental methods, aiming to reduce health disparities through evidence-based policy.