معرفی
Marios Koufaris is a Professor and the Chair of the Paul H. Chook Department of Information Systems and Statistics at the Zicklin School of Business, Baruch College, City University of New York. He also serves as the interim Associate Dean, Administration and Finance at the Zicklin School of Business. With a distinguished academic career spanning over two decades, Professor Koufaris has established himself as a leading scholar in information systems research, particularly in the areas of online consumer behavior, e-business strategy, and technology user behavior.
Professor Koufaris earned his academic credentials from prestigious institutions:
- Ph.D. in Information Systems from the Stern School of Business, New York University (2000)
- M. Phil in Information Systems from the Stern School of Business, New York University
- B.A. in Psychology from the University of Pennsylvania
- B.S. in Economics (Concentration in Operations and Information Management) from the Wharton School, University of Pennsylvania
Professor Koufaris's research primarily focuses on understanding user beliefs, attitudes, and behavior in technology contexts. His work spans several key areas including e-business strategy, online consumer behavior, technology-based entrepreneurship, and information technology strategy. He has pioneered research on topics such as user experience in e-commerce, social bookmarking systems, personal intelligent agents, and the psychological aspects of technology adoption. His experimental approach to studying technology user behavior has yielded significant insights into how users interact with digital systems across various contexts.
An analysis of Professor Koufaris's recent publications reveals a consistent focus on how users interact with emerging technologies. His work spans human-computer interaction, consumer behavior in digital environments, and the psychological aspects of technology adoption. Key themes include the role of intelligence and anthropomorphism in personal agent adoption, fulfillment of psychological needs through smart technologies, multi-device usage patterns, and privacy concerns in the digital age. His research bridges theoretical frameworks from information systems, psychology, and marketing to provide comprehensive insights into technology user behavior.
Professor Koufaris has received numerous prestigious awards recognizing his scholarly contributions and teaching excellence:
- Distinguished Member - Cum Laude Associate of Information Systems (2023)
- Sidney Lirtzman Award from Zicklin School of Business (2013)
- Multiple Teaching Excellence Awards from Zicklin School of Business
- Multiple Faculty Scholarship and Creative Achievement Awards from Baruch College (2004-2013)
- Best paper award at AMCIS 2004
- Nadler Fellowship from Stern School of Business, NYU (1998)
- Benjamin Franklin Scholar (1990-1994)
- Fulbright Scholarship (1990-1994)
As a dedicated mentor, Professor Koufaris has chaired or served on numerous doctoral dissertation committees, guiding the research of several successful PhD graduates including Chi-Wen Chen, Sara Moussawi, Stanislav Mamonov, Guido Lang, William Hampton-Sosa, Yuan Gao, and Peishih Chang. His research has been supported by various funding sources including PSC CUNY grants for his Department Chair Research Account spanning multiple years (2021-2024) and a Summer Undergraduate Research Fellowship from the National Institute of Standards and Technology (2017). His scholarly work has appeared in top-tier journals including Information Systems Research, MIS Quarterly, European Journal of Information Systems, Journal of Management Information Systems, and International Journal of Electronic Commerce.
Professor Koufaris maintains active leadership roles in the academic community, serving as Senior Associate Editor for European Journal of Information Systems (2006-2013), Associate Editor for various conference tracks including the Hawaii International Conference on System Sciences and International Conference in Information Systems, and as a reviewer for numerous prestigious journals in the information systems field. His extensive service on university committees at Baruch College and CUNY reflects his commitment to academic governance and institutional development.
