
معرفی
Marija Bečić is an Associate Professor at the University of Dubrovnik, affiliated with the Department of Economics and Business Economics. Her work focuses on digital transformation, labour market dynamics, gender studies, and business management. She explores topics such as e-government implementation, precarity in employment, and the impact of digitalization on traditional industries. Her research has been applied to regional contexts like Croatia and Central/Eastern European countries.
Her research interests span e-government services, soft skills development in organizations, and the role of digital platforms in modern economies. She has also studied tourist behavior through mobile app usage and the influence of social media reviews on consumer decisions.
Key themes in her recent work include analyzing the gender wage gap, precarity in employment across regions, and the transition to remote work before the pandemic. Her studies often bridge theoretical frameworks with empirical evidence from real-world labor markets and policy environments.
While no scientific awards are explicitly listed, her prolific publication record reflects sustained academic engagement with pressing socio-economic issues. Her work contributes to policy design, business strategy, and understanding evolving labour dynamics in the digital age.



