Mariangela Franch

Mariangela Franch is a Full Professor of Marketing at the University of Trento's Department of Economics and Management. She holds leadership roles including Coordinator of the Master's program in Sustainability and Tourism Management (MaST). Her academic career spans over four decades, beginning as a researcher in 1976 and progressing to full professor in 2003. She has held key institutional roles such as Pro-Rector for Equality (2004–2012) and Director of the DISA Department (2001–2002).

Her research focuses on sustainable tourism, cultural economic impacts, and destination management. Notable areas include analyzing tourism's environmental and economic sustainability, the role of cultural events in local development, and innovative business models in the sharing economy. She has published extensively in international journals and conferences, earning awards like the Best Paper Award 2017 and the Best Referee Award 2013.

Her teaching includes courses on marketing and sustainable service management at undergraduate and graduate levels. She is affiliated with organizations like the International Association of Scientific Experts in Tourism (AIEST) and the Italian Society of Marketing (SIM). Her professional activities include board memberships in organizations such as the Trentino Social Volunteering Foundation and the Banca d’Italia advisory board.