معرفی
Prof. Dr. Maik von Fischer is a Professor of General Business Administration (Supply Chain Management and Sustainability) at Hochschule Hannover and affiliated with the Institute for Business Administration and Business Informatics at University of Hildesheim. His research focuses on the intersection of operations research, urban logistics, and sustainability, particularly in e-grocery and last-mile delivery systems. He specializes in simulation modeling, digital twin applications, and environmental impact assessment.
Research Trends: His recent publications analyze sustainability in urban freight, digital nudging in retail, and optimization of e-grocery fulfillment strategies. Key subfields include autonomous vehicle integration, stakeholder analysis, and framework development for organizational simulation studies.
Collaborations: von Fischer frequently collaborates with researchers like Christian von Viebahn, Matthias Auf der Landwehr, and Julia Rieck, contributing to interdisciplinary projects such as the IT for Caring Society initiative. His work has been presented at major conferences like Winter Simulation Conference (WSC) and International Conference on Information Systems (ICIS).



