معرفی
Dr. MD Javed Kawsar is a Lecturer in Marketing at Salford Business School, University of Salford, with seven years of higher education experience. He joined the institution in January 2022, bringing entrepreneurship experience in import & export and industrial marketing consultancy expertise.
Education:
- BBA (Honors) and MBA in Marketing from Premier University, Bangladesh
- MA (HRM) from University of Bolton, UK
- MSc (International Business) from University of Salford, UK
- PhD from University of Salford (2016)
His research focuses on Customer Relationship Marketing in SMEs, Digital Marketing applications, and Religious Tourism/Pilgrimage Marketing. He actively contributes through memberships in CIRCLE International, IRTP (Institute for Religious Tourism and Pilgrimage), and IIMA (Institute of Islamic Marketing Association), emphasizing interdisciplinary approaches to consumer behavior and cultural tourism dynamics.
His 2024 publications demonstrate cross-disciplinary engagement, analyzing green finance mechanisms for renewable energy adoption and pilgrimage tourism challenges in developing economies. These works bridge sustainability finance with cultural marketing frameworks, highlighting practical applications in emerging markets.
Scientific Awards:
- Fellow of the Higher Education Academy (FHEA)
- Fellow, University of Vitez, Bosnia & Herzegovina
Dr. Kawsar supervises PhD candidates and has previously guided postgraduate research at University College London. He actively mentors through Industry Collaboration Project Supervision at Salford, fostering industry-academia partnerships in marketing strategy development.
He maintains active research network affiliations including CIRCLE International for consumer location studies, IRTP for religious tourism research, and IIMA for Islamic marketing frameworks, contributing to collaborative projects across cultural and economic contexts.
