Lisa Lührmann

Lisa Lührmann is a Research Associate and PhD Candidate at the University of Hohenheim, Institute of Agricultural Policy and Agricultural Markets, within the Department of Consumer Behavior in the Bioeconomy. She previously served as a Research Associate at Ludwig Maximilian University of Munich, Institute for Medical Information Processing, Biometry and Epidemiology.

Her educational background includes:

• M.Sc. in Nutritional Sciences, Justus Liebig University Giessen (2020–2023)
• B.Sc. in Oecotrophology (Nutritional Science), Justus Liebig University Giessen (2017–2020)

Research Interests:
Lisa's research is centered on sustainable food systems, with a focus on consumer behavior in the context of novel foods. Her work explores:

• Public acceptance and consumption motives for cultured meat
• Effectiveness and perception of food labeling
• Drivers of sustainable nutrition choices
• Behavioral aspects in the bioeconomy

Lisa is actively contributing to research in agricultural policy and consumer behavior, particularly in emerging areas of food innovation and sustainability.

Scientific Awards:

• No awards listed in the provided text.

Advising and Grants:
Lisa is currently a doctoral candidate, indicating she is under academic supervision. There is no information on grants she has received or students she advises. Her position as a research associate suggests involvement in externally or institutionally funded projects, though specific grants are not mentioned.

Labs and Teams:
Lisa is affiliated with the research team led by Jun. Prof. Dr. Ramona Weinrich at the University of Hohenheim. She is part of the scientific staff within the Institute of Agricultural Policy and Agricultural Markets, contributing to interdisciplinary research at the intersection of nutrition, consumer behavior, and bioeconomy policy.