Katherine Christina Sredl

Katherine Christina Sredl is an Assistant Professor at the Faculty of Economics and Tourism (University of Rijeka). Her work focuses on Consumer Culture, Gender and Marketing, and ethical implications in digital and cultural contexts.

• Research Interests: Consumer behavior, gender dynamics in marketing, ethics of sustainable fashion, social media resistance/refusal of consumption, and cultural identities.
• Courses Taught: Consumer Culture and Gender and Marketing, emphasizing storytelling strategies, ethical practices, and sociopolitical impacts.