Katarina Zambrell

Katarina Zambrell is a Senior Lecturer in Business Administration at Linnaeus University's School of Business and Economics, specifically within the Department of Management Leadership and Organizational Renewal. She currently serves as project manager for the FEKIS-conference 2025 and coordinates LUFEK, a national network for high school teachers of business administration. Her academic career includes significant leadership roles such as Head of the Department of Marketing (2016-2022, including tourism studies from 2022), Vice Dean for Education (2020-2022), and Vice Dean for Lifelong Learning (2023-2024).

Dr. Zambrell's research primarily focuses on identity-creating aspects of work, with particular emphasis on how artistic interventions can trigger identity work among managers. Her scholarly work spans organizational identity, leadership studies, and the integration of arts into business contexts. She has extensively explored how managers employ culture workers and artists to strengthen collaboration and creativity within organizations, examining the resulting identity constructions and leadership expressions.

Her publication record reveals a consistent trajectory exploring the intersection of art, leadership, and organizational identity, with publications spanning from her 2004 licentiate thesis through her 2023 chapter on Småland leadership. The research demonstrates increasing focus on regional leadership contexts, particularly within Småland, while maintaining core themes of identity construction and artistic interventions in organizational settings.

She has been actively involved with Centrum för ledarskap i Småland (Celed) and LEIS (Ledarskap och Entreprenörskap i Småland), participating in leadership development groups with both private and public organizations. Her work reflects a strong commitment to bridging academic research with practical organizational development.