Jonas Frölicher

Jonas Frölicher is a Lecturer at the Lucerne School of Business (HSLU), part of the Institute of Tourism and Mobility (ITM). He has worked at HSLU since 2011, focusing on research in public transport, mobility innovation, and tourism. Previously, he held roles at the Swiss Federal Railways and Kuoni Destination Management, blending theoretical and practical expertise.

Education: MSc in Business Administration.

Research Focus:

• Public Transport Management and Future Mobility
• Leisure and Tourism Mobility
• Shared Mobility Services and Autonomous Vehicles
• Transport Policy and Sustainability
• Market Analysis and Customer Segmentation

Key Projects include:

• Impact of Remote Work on Cross-Border Passenger Flows
• Mobility Ecosystem for Low-Carbon Modal Shift in the Alps
• Rural Shared Mobility Models (Hochtaunuskreis Project)
• Self-Driving Vehicles in Rural Public Transport

Awards:

• 2020 Publikationspreis from Lucerne School of Business for groundbreaking work in travel and tourism cooperation.

Advising/Grants: Over 15 research projects funded by public and private entities, including analyses for Zugerland Verkehrsbetriebe AG and the Swiss Federal Railways.

Labs/Teams: Active in the ITM research group, focusing on mobility innovation and tourism strategies.