معرفی
Jon Evoy serves as an Adjunct Professor at Rider University and St. Joseph's University, teaching courses such as International Marketing, Healthcare Strategic Planning & Marketing, and Pharmaceutical Market Research. He previously held roles as a Guest Lecturer at Miami Ad School in Florida and New York. With over 20 years of experience in brand strategy and market research, his career spans advertising agencies and healthcare sectors, focusing on therapeutic areas like hematology, oncology, and rare diseases.
- Education:
- Bachelor's in Marketing, St. Joseph's University (2001)
- MBA in Pharmaceutical Management, Rutgers University (2021)
- Certificates in Strategic Brand Planning (Miami Ad School) and Digital Marketing (NYU)
His research interests emphasize healthcare marketing strategies, pharmaceutical market research, and cross-industry brand management. He co-leads a Pharmaceutical Study Tour to Denmark in 2025. Beyond academia, he mentors extensively and actively participates in community initiatives, including the MS150 cycling event for the National Multiple Sclerosis Society.
Evoy's professional experience includes work on high-profile brands like Pepsi, Walmart, and healthcare campaigns for AstraZeneca, Novo Nordisk, and Janssen. He serves on the marketing advisory board for the National Multiple Sclerosis Society.
