معرفی
Dr. Jeffrey Dotson is an Associate Professor of Marketing in the Max M. Fisher College of Business at The Ohio State University. He teaches courses in Marketing Research and Product Marketing, alongside MBA-level topics such as Marketing Analytics, Pricing Strategies, and Generative Artificial Intelligence.
- Education
- PhD in Quantitative Marketing (2009), The Ohio State University
- MS in Statistics (2005), University of Utah
- MBA (2003), University of Utah
- BS in Economics (2002), Southern Utah University
His research integrates Bayesian statistical methods with theoretical and applied marketing and management challenges, focusing on areas like customer satisfaction, e-commerce pricing, and software marketing strategies. Publications span leading journals such as Marketing Science, Journal of Marketing Research, and Strategic Management Journal.
Professor Dotson previously served as faculty at Brigham Young University’s Marriott School of Business and Vanderbilt University’s Owen Graduate School of Management. He holds formal academic affiliations with the Marketing & Logistics department at The Ohio State University, with expertise in quantitative marketing, AI, and applied statistical modeling.
