معرفی
Jean-Jacques Lescure serves as an Associate Lecturer at Central Saint Martins, University of the Arts London, teaching the Master of Business Administration (MBA) program and BA Graphic Communication Design. He mentors cross-disciplinary student teams in developing innovative societal solutions through integrated business, creative, and environmental project management approaches.
His academic background includes business management training at Toulouse Business School (France), an MA in Design Studies from Central Saint Martins, and a Postgraduate Diploma in Education for Sustainable Development from France's Institut National Supérieur du Professorat et de l’Éducation (INSPÉ). Professional experience encompasses market research consulting for multinational and FMCG businesses across Europe.
Lescure's research centers on sustainable food systems, specifically kitchen gardening and fruit cultivation, aiming to bridge ethical consumer attitudes with behaviors through garden history, food science, and practical experimentation. His work is documented on the blog Les Jardins d’ici, emphasizing empowerment of garden owners through non-profit collaborations in France and the UK.
His sole recognized scientific distinction is:
- Fellow of the Higher Education Academy
While actively supervising MBA and design students, his practice uniquely merges business education with sustainable food advocacy, focusing on practical applications rather than theoretical research outputs.
