Jackie Robinson

Jackie Robinson is a Lecturer in the Department of Marketing at the Belk College of Business (BCOB) at the University of North Carolina at Charlotte. She also serves as the Director of the Belk Scholars and Business Honors Programs. Her academic roles include teaching undergraduate marketing courses and mentoring students in and outside the classroom. She joined the faculty in Fall 2021 after over 25 years of professional marketing experience across consumer products, services, non-profits, and government sectors, with prior roles at Hanesbrands, Hillshire Farm, Aramark Higher Education, and the U.S. Government.

• Educational Background:
• MBA from Duke University
• Bachelor of Science from Rochester Institute of Technology

Her expertise spans Brand Management, Product Marketing, and Non-profit Marketing. She actively contributes to the Belk College Honors Council as a Representative (term: 2024–2026), with her faculty term ending June 30, 2027.